News email templates

One important thing about news email

Looking for news email templates for your media organization? Choose from Selzy’s collection of free news HTML email templates that are mobile-friendly and ready to deliver the latest stories.

In the media industry, speed and reliability are everything — whether you’re sending breaking news alerts, daily digests, or weekly roundups. And since email newsletters have become a cornerstone of modern news distribution (with Morning Brew reaching 4 million subscribers and Substack newsletters seeing 40-70% open rates), having ready-to-use news email templates that you can quickly customize and send is a must for keeping subscribers in the loop. The right template helps digests reach readers fast and presents information in the most digestible format.

Visual email editor

To boost engagement and provide extra value to subscribers, try offering these additional content pieces using Selzy’s segmentation tools:

  • Exclusive analysis and commentary
  • Interactive quizzes
  • Downloadable topic guides
  • Custom digests based on reader interests
  • Behind-the-scenes reporting backstages
  • Access to journalist Q&As

Get creative with additional content — engaged readers become loyal subscribers!

Right visuals for news email

Need a compelling news email design but don’t have a photo on hand? Selzy’s AI assistant with an image generation tool is built right into the drag and drop email editor. Type in an image request and get a custom image for your email template in seconds. Another option is selecting from our curated collection of stock images or infographics from the built-in media library.

You can also upload own photos, videos, or data visualizations — and the latter is particularly powerful for news emails, as you can turn complex statistics into easy-to-grasp visual stories. Remember, readers often scan headlines first — so make your design stay clear and compelling!

AI assistant roles

Make your newsletters stand out with custom formatting and typography choices. You can tailor every element of our news email template without touching code or hiring a designer. With Selzy’s customizable templates, you can transform dense news content into an engaging reading experience that keeps subscribers coming back for more updates.

How to create news email content (and make it deliver guaranteed results!)

In news emails, timing and relevance are primary triggers for engagement. Use Selzy’s scheduling tools to send breaking news alerts instantly or time a digest for peak reading hours. Don’t worry about complex automation — our editor makes it simple to set up time-based sends. Structure your content strategically: lead with breaking news emails, follow with analysis, and close with deeper dives into ongoing stories. The key is delivering the right mix of content at the right time for your specific audience.

Automation
You can also connect your CRM, CMS, social media accounts, social surveys, or other professional tools with our native integrations that can be set up in minutes without the need for a development team.

Combine power of email with social media

News consumption is increasingly social and interactive. Include social media links (or better yet, embedded social posts!) in your news email campaigns so subscribers can follow developing stories across platforms and join the conversation.

You can even pull engagement higher by promoting your mobile app — Selzy’s email editor includes pre-built app download blocks that you can easily add to any news email template. This matters because according to Pew Research Center, about two-thirds of U.S. adults prefer accessing news through apps rather than checking social media profiles or visiting websites directly.

Speaking of mobile users, all our news email templates are automatically responsive. Your readers won’t struggle with formatting while catching up on headlines during their commute — it just works, across all devices.

Responsive email templates

3 best tools to grow email list

Using pre-designed templates for news email is a great way to set up always-anticipated professional communication with your audience. But how do you build your subscriber base?

If you’re a big organization, you likely have a website with your latest stories. That’s step one! The next move is turning those casual readers into loyal subscribers by strategically placing embedded subscription forms or smart pop-ups on your website. Create custom newsletter design in Selzy (or choose a ready-made one) and start growing your email list today!

Popup and subscription forms

Technical setup for breaking news emails

When news breaks, the last thing you need is technical difficulties. Selzy’s news email templates are built for rock-solid performance:

  • Perfect display across all devices (because users see them everywhere)
  • Quick loading times (a must for breaking news emails)
  • Easy customization (match your brand style in seconds)
  • Built-in preview testing (helps your content look great in every inbox)
  • Automated sending options (schedule regular digests or set triggers for spontaneous sendings)

Plus, our templates are optimized for deliverability — helping ensure your breaking news email updates don’t get lost in spam folders.

Start delivering news that matters with Selzy’s email templates and focus on what’s important — reporting the stories your audience needs while we handle the technical details. Because in today’s fast-paced environment, every second counts in keeping your readers informed and engaged.