Why it’s important to follow up after an open house
Following up after an open house is one of the most important things a real estate agent can do to build relationships and increase their chances of landing a sale. Whether you’re talking to potential buyers or just trying to spread the word about your listing, following up is essential if you want to maximize your success. Remember that 68% of buyers tend to interview only one real estate agent prior to committing. It means that more than half of your clients are ready to make a decision, you just need to maintain the connection and guide them along the way. Moreover, in 2020 open houses were the fourth most popular source when searching for a place to live.