AI-powered email marketing for ecommerce stores

Automate promotional, transactional, welcome, and abandoned cart emails to increase LTV and AOV, reduce churn, and drive revenue.

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Sign up for a free plan. No credit card required.

Picture showing an e-commerce shop card with goods

Why you need ecommerce email marketing

  • Most cost-effective way to send welcome and follow-up messages, limited-time offers, new product announcements, and featured deals β€” with up to 45x ROI
  • One of the easiest and most profitable channels for business growth β€” no need to invest a lot of time or resources to get started
  • Most flexible marketing channel, enabling full customer journey automation, precise segmentation and targeting, A/B testing, and behavior-based analytics
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Why choose Selzy

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Omnichannel customer engagement

Led by email marketing campaign automation, Selzy also lets you set up chatbot-triggered messages and engage with leads from social media.

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Native integrations with ecommerce shops

Connect to your store on Shopify, WooCommerce, Squarespace, Nuvemshop, Ecwid, plus many other tools via Zapier, built-in integration templates or API.

Selzy
Pre-designed templates for transactional emails

Explore our collection of goal-oriented, professionally designed eCommerce email layouts that are mobile-friendly and easy to customize.

Selzy
Dynamic tag & AMP block support

Personalize email campaigns with dynamic placeholders, add AMP carousels and accordions to let customers scroll through your product collections.

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Free 24/7 expert support on all plans

Get qualified help whenever you need it β€” just type your question into live chat to get a quick response from a real person, not another bot you’re probably sick of.

Easy to start, perfect for growth

Get everything your e-commerce store needs for full-featured email marketing campaigns.

Lifecycle emails

Increase customer conversions with timely welcome, abandoned cart recovery, post-purchase thank-you, and re-engagement automated email campaigns with clear call to actions.

Lifecycle emails

Promotional emails

Send sales emails with countdown timers and interactive sections for promotions by choosing from pre-designed templates or creating your own in the easy-to-use drag-and-drop interface.

Promotional emails

Transactional emails

Keep customers informed with order confirmations, shipping notifications, returns, refunds, payment invoices, abandoned cart recovery, and more. Use our built-in AI tools to generate a complete email template that fits your needs.

Abandoned cart recovery email

Feedback request emails

Boost your store’s ratings and build trust by collecting customer reviews after each purchase. Include star rating blocks, survey links, or review platform buttons β€” customized to match your brand and timed to land right after delivery.

Feedback request emails

Customizable ecommerce email templates

Save hours with our pre-designed email templates for online retail stores. Choose from common scenarios like welcome emails, abandoned cart recovery, transactional notifications, feedback collection, and more.

Say goodbye to common ecommerce email struggles

Selzy is here to help your ecommerce business overcome common email marketing challenges and drive more sales.

Pain Points

  • Emails landing in spam, not inboxes

  • Low open rates, low CTR, generic content

  • Abandoned carts, lost sales, inconsistent branding and design

  • High costs with minimal ROI and lack of actionable marketing strategy

  • Need to pay extra every time you want real support

Solutions

  • Robust automated anti-spam checks and content optimization tips, plus an email verifier to keep your list clean

  • Conversion-proven email templates and AI-powered subject line suggestions, paired with easy segmentation and personalization tools

  • Automated recovery emails that bring customers back β€” with customizable, on-brand templates you can edit with drag-and-drop

  • Affordable plans starting at just $7/month that maximize your net profit, plus clear analytics and reporting

  • Free 24/7 expert support and a dedicated personal manager on all plans β€” with no extra fees or time limits

Start for free

No credit card required

I'll help you set up automated email campaigns and keep your emails out of spam folders to build a strong sender reputation by warming up your mailboxes, domains, and IPs. Perfect for e-commerce stores that need safe scaling.

Evgenia

Evgenia Customer Success Manager

> 99% delivery rate

50,000+ clients, 1,000,000,000+ emails delivered every month.

Data protection

We are strictly up-to-date with the highest data protection standards.

GDPR compliance

Selzy complies with GDPR, CAN-SPAM Act, and Consumer Protection Laws.

Ready to send your first campaigns?

Get started for free. Scale up when you’re ready.

Try Selzy for free

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START 14-DAY TRIAL

Free

Try our service and send up to 1,000 emails a month for free to 100 contacts
$0
/ month
Start for Free

Lite

A complete toolkit to jumpstart your email marketing
from
$0
/ month
0 0 / year
Start with Lite

Standard

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All core features, a deliverability boost, and lifetime access to the Email Marketing 101 course
from
$0
/ month
0 0 / year
Start with Standard

Enterprise

For 500k+ contacts:
dedicated manager, performance boost and more
Custom
Let's discuss your case!
Discover your price

50,000+ customers can't be wrong...

Selzy is the easiest way to start selling with email β€” but don’t just take our word for it.

Read our customers’ success stories and see what they have to say πŸ‘‰

4.8/5
Based on 488 reviews
Product Hunt
G2 Momentum Leader award Fall 2024
G2 High Performer Small Business award Fall 2024
Capterra Best value award 2024
Capterra Shortlist award 2025
GetApp Category Leaders award 2025
Software Advice Front Runners award 2025

Get round-the-clock support via chat, email, and phone

5 mins average response time
95% of cases solved in 5 minutes
97% πŸ‘οΈοΈοΈοΈοΈοΈ satisfaction rate

Increase sales with e-commerce email marketing tools and services

Tailored care for eCommerce shops
Services included: email authentication, IP warming for smooth start, product training for a team, continual tracking and boosting campaign metrics.
Free $2,500
Email template design service
Get mobile-optimized branded email templates, including custom graphic design with still images or animations that help you capture 100% of customers' attention.
From $500 $2,000
Campaign audit & management
Get a full campaign audit, enlightening areas for growth, new content strategies to implement β€” or sit back while we set up, monitor, refine your email campaigns of any size.
From $600 $5,000
Chatbot builder & messenger sendings
Don't pull customers out of their comfort zone β€” stay connected where your customers are at ease. Be available 24/7 by setting up automation for welcoming, upselling, and abandoned cart recovery.
From $7 / month $2,000
Integrations
Connect your billing system and payment gateway, CRM, website builder, or any other favorite tool: WordPress, Salesforce, HubSpot, and many more.
From $1 / month $2,000

FAQ

  • How can I increase LTV and AOV for my e-commerce shop using Selzy?

    Selzy helps boost both Lifetime Value (LTV) and Average Order Value (AOV) with powerful tools that let you personalize, automate, and optimize every step of the customer journey:

    • Use segmentation to target the right audience with the right message β€” easily apply multiple conditions and create segments based on past purchases, behavior, and more

     

    • Set up automation triggers like post-purchase follow-ups, product recommendations, or reminders for reorders to keep customers coming back

     

    • Run A/B tests and use click maps to optimize your email layout and CTAs based on real user behavior

     

    • Send to non-openers with just a click to boost reach without extra effort

     

    • Track results through detailed reports and GA4 integration to understand what’s working and refine your strategy

     

    • Connect your store, CRM, and payment gateway to build a seamless and data-rich marketing ecosystem

  • How do I import my existing database into Selzy?

    Easy! See our tutorial on how to import your contact list into Selzy.

  • How do I set up personalized emails based on customer behavior?

    Learn more about the personalization options available in our Help Center.

  • How can I integrate Selzy with my CRM or CMS?

    You can easily connect Selzy to your CRM, CMS, or other software with built-in integrations or API.