AWeber vs Mailtrap comparison

AWeber vs Mailtrap

Trying to choose between AWeber vs Mailtrap as your email marketing software? Here's when to choose each tool – and the pros and cons to know about.

In this comparison
Fast comparison table General info Difficulty Best for Free plan Pricing Support Features Templates Video/Screenshots Integrations Devices Languages Automation Pros Cons Expert reviews

AWeber

  • 3.4/5 on TrustPilot
  • 4.4/5 on Capterra
  • 4.2/5 on G2
4/5 i

An email marketing software with automations and integrations. It can also be used to build landing and e-commerce pages.

Pricing

Starts from $12.50 a month for 500 contacts (billed yearly)

Key features

  • Email automation
  • Landing page builder
  • Custom sales pages
  • Web push notifications
  • Integrations with various services
  • Drag-and-drop email builder

Support

24/7 support via email, limited hours support on the phone and in the live chat.

Mailtrap

  • 4.8/5 on Capterra
  • 4.8/5 on G2
  • 3.8/5 on Trustpilot
4.5/5 i

A high-deliverability email platform for digital products to send emails at scale. It offers transactional and bulk emails, SMTP, APIs, and official SDKs.

Pricing

Starts at $15 a month for 10,000 emails and up to 50,000 contacts

Key features

  • High inboxing rates 
  • Fast email delivery 
  • Industry best analytics 
  • Safe and fast scaling 
  • 24/7 expert support
  • Major SDKs 
  • Email Templates API 
  • Flexible API
  • 18 integrations with various services

Support

Email support available on all plans for 20 hours on weekdays. 24/7 live chat and priority support available on higher plans.

General info about company

AWeber was founded in 1998 by Tom Kulzer. Headquarters in Chalfont, PA.

General info about company

Founded in 2011 by Railsware Product Studio, Mailtrap is a bootstrapped product owned by Railsware with company headquarters in Kyiv, Krakow, and Los Angeles.

Difficulty

No coding or design skills are required. The software is intuitive with many pre-made templates and automations but lacks advanced features like photo editing inside the email builder.

Difficulty

The service is geared for developer and product teams. Although not easy for the general public, its interface makes it easy for professionals to adopt the tool.

Best for

Small to medium companies that only need an email marketing platform with basic features.

Best for

SMEs and enterprises who require detailed, well-laid-out analytics, high deliverability, as well as transactional and marketing emails within a highly scalable and stable solution.

Free plan

Has a free plan for up to 500 subscribers and 3,000 emails a month. The features are limited, only basic templates and support are available on the free plan.

Free plan

Yes, 3,500 emails per month with 150 emails/day throughput, one domain and one user seat.

Pricing

For up to 500 contacts, billed yearly/monthly:

  • Lite $12.50 / $14.99
  • Plus $20 / $29.99
  • Unlimited $899

Other pricing features:

  • 3 months of service free and up to 60.5% discount for nonprofits
  • 20% discount for students
  • Customer referral program
  • Account hold package for $4.99 a month
Pricing

Mailtrap offers four pricing plans, billed monthly, and based on the number of emails and contacts, features, data retention and additional services.

Basic starts from $15 per month for 10,000 emails and up to 50,000 contacts.

  • No daily email throughput limit
  • 5 domains
  • 5 days of email log and body retention
  • Click rate tracking
  • 3 user seats 
  • 2FA

Business starts at $85 per month for 100,000 emails and up to 750,000 contacts.

  • Everything you get in Basic +
  • 3,000 domains
  • 15-day email log retention
  • 7-day email body retention
  • Max email size up to 30MB
  • Dedicated IP
  • Auto warm-up
  • HTTPS link branding
  • 1,000 user seats
  • 2FA & SSO
  • 24/7 customer support (email & live chat)
  • Priority support
  • Deliverability expert assistance
  • Migration assistance

Enterprise starts at $750 per month from 1,5M emails and up to 2.5M contacts.

  • Everything you get in Business +
  • 30-day email log retention
  • 15-day email body retention
  • Activity logs

Mailtrap for big senders

  • Custom pricing
  • Deliverability manager
  • Onboarding assistance
  • Unlimited user seats
Support
  • 24/7 support via email
  • Live chat: Mon-Fri 7:00 am — 10:00 pm ET (UTC-5)
  • Sat-Sun 8:00 am — 5:00 pm ET (UTC-5)
  • Support phone line: 8 am — 8 pm ET (UTC-5)
  • Guides and YouTube tutorials
  • 24/7 paid email marketing master class
  • AWeber expert service
Support

Email support available to all plans, Knowledge Base, well-documented APIs and SDKs, YouTube tutorials, documentation available on all plans. 

Live chat and priority support available on higher plans (Business, Enterprise, and Mailtrap for big senders). This also includes migration and deliverability expert assistance and live chat and priority support – available 24/7.

On lower-tier plans, email support is available 20-hours per day, Monday to Friday.

Features
  • Email automation and pre-built autoresponders
  • Landing page and sign-up forms builder
  • Custom sales pages
  • Web push notifications
  • Integrations with various services
  • Drag-and-drop email builder
  • Custom template design service
  • Free migration services
  • 3 mobile apps for iOS and Android with various features
Features
  • Separate sending streams for bulk and transactional emails
  • SMTP & API (+SDKs for major programming languages)
  • Email campaigns with scheduling, segmentation and automation
  • Industry best analytics 
  • Drag-and-drop email builder with AI assistance and fee image library
  • Email template code editor
  • Email templates and the template API
  • Fast delivery and high inboxing rates.
Templates

600+ templates and 600+ free stock photos
Custom email template design service

Templates for:

  • Newsletter
  • Holiday
  • Various industries (real estate, food services, agencies, etc.)
  • Birthdays and anniversaries
  • Events
Templates
  • Two simple out-of-the-box templates with the option to import your own. 
  • Templates API that allows you to programmatically send emails from your app or service.
Integrations

700+ integrations including WordPress, PayPal, Intercom, Pipedrive, Shopify, Facebook, Salesforce, Google Analytics, Twilio, Zapier, and more

Integrations

18+ integrations including VS Code, Cursor, Replit, Gemini, Heroku, Zapier, Make, and more.

Devices
  • Website
  • 3 mobile apps for Android and iOS (possible to check email marketing stats, add new subscribers, create and send newsletters)
  • No installable solution.
Devices

✅Available only on the web.
❌No installable solution.

Languages

English English

Languages

English English Portuguese Portuguese Spanish Spanish French French Italian Italian German German Polish Polish Ukrainian Ukrainian Japanese Japanese

Automation

Offers 3 types of email marketing automations:

  • Open-based to track and reward the most engaged subscribers
  • Click-based to send campaigns based on subscribers’ actions
  • List-based to easily organize lists
Automation

Setting triggers, actions, and rules available in Alpha at the time of writing.

Pros
  • Only necessary email marketing features
  • 700+ integrations
  • 3 mobile apps for different purposes
  • Easy-to-use no-code automations
  • 24/7 email support
  • Landing page builder
Pros

High inboxing rates

✅ Fast email delivery 

Industry best analytics

Safe and fast scaling

24/7 expert support

Cons
  • Dynamic content requires coding
  • Free plan and Lite plan are very limited
  • Relatively high prices
  • Lacks advanced features (like photo editing)
Cons

Automations in Alpha stage
Requires intermediate coding skills

Reviews from experts
It’s fair to say, AWeber has all the basics you need for a small business and does quite a good job at educating first-time users with its range of customer support articles, videos, and podcasts. The issue is that, apart from customer service and landing page solution, there isn’t a particular area where Aweber really excel in when it comes to its features.
Charlotte Evans Content Writer at EmailToolTester
It allows me to quickly create engaging emails with their drag-and-drop email builder. I also appreciate that I can track the success of my emails with their comprehensive reporting suite. Additionally, I love the variety of automated features like segmentation, list segmentation, and automation rules. All of these features make AWeber a great choice for businesses looking to maximize the impact of their email marketing campaigns.

Cons: AWeber has some features that I found difficult to use. For example, I found the automation rules difficult to configure, and the interface was a bit overwhelming. Additionally, the customer service was not always helpful or responsive to my inquiries. I also found that some of the reporting was not very detailed and I was not able to access some of the data I needed
Bill Laurel P. Programmer
Reviews from experts
What do you like best about Mailtrap?

Easy to use and get started quickly. Mailtrap has saved us time and made handling emails smoother. It's been a good addition to our tools.

What do you dislike about Mailtrap?

The search function in the email logs could be better. Sometimes, finding specific wordscan be a bit tricky.
Paulo V. Project Coordinator Financial Services
What do you like best about Mailtrap?

The service presents all key metrics in an easily comprehensible manner, thus providing a snapshot of our infrastructure status at any given moment. It has played a significant role in enriching our understanding of our infrastructure operations.

What do you dislike about Mailtrap?

A slight disappointment was that higher-tier plans, including the business plan, did not offer a free trial period.
Karla D. IT Services Project Manager

*This information is current as of 10/14/2025. While we regularly update our articles, it`s possible that this article may not contain some of the latest information.