Transactional Email Services
Millions of messages per hour. Outstanding deliverability.
User-friendly API.
What is transactional email?
Enjoy smooth workflows with email delivery you can rely on.
Transactional emails are essential for successful customer workflows. These emails are triggered by the recipient’s actions deliver important information they need, such as:
- Sign-up confirmations
- Password resets
- Purchase receipts
- Account activity alerts
- Social media updates
Use cases for transactional emails
Account Creation and Verification
Use our transactional email services to confirm sign-up for your users and verify their identity.
Welcome Emails
Send friendly transactional emails introducing new users to your service, product, or community.
Password Resets
Provide a secure link or code to help users reset their forgotten passwords with our transactional email delivery.
Billing Notifications
Inform users about invoices, payment due dates, or successful transactions timely, without breaking the bank.
Event Reminders
Leverage a transactional email provider to remind users about upcoming events they’ve shown interest in.
Feedback Requests
Collect users’ reviews or feedback after a purchase or interaction with powerful email delivery integration.
We send up to 60 million emails per hour
Reach lightning-fast sending speed with our Web API to deliver transactional emails instantly
We deliver 99,8% of messages straight to the inbox
Be confident in transactional email delivery of all the crucial notifications.
Key Features of Our Transactional Email Service
Integrate our transactional email service once, and we’ll take care of everything so you can focus on other important things.
Start fast with SMTP
Set up email integration in minutes with the SMTP API, which supports up to 10 simultaneous connections for sending up to 50,000 messages per hour, powering you with comprehensive statistics and email templates.
Play big with Web API
Get the most from transactional email delivery at a speed of up to 60 million emails per hour with the Web API. Manage suppression lists, integrate statistics with your customer management system, automate domain authentication, and enjoy many other handy features available with API methods.
Visual dashboard
Get a comprehensive overview of all important metrics: sent and delivered emails, opens, clicks, and unsubscribes with the reports provided in your account. You can also set up webhooks, or use data exported in the CSV file for further analysis in another application.
Full support and protection
All along your journey
Get help 24/7
We are available for immediate assistance anytime you need us, via live chat or email. Our main focus is to assist you in finding the best solution for any request. Thus, we’re always at your service to assist you with any email-related matters, get your feedback, and hear your suggestions for future improvements.
Data protection
Your customers’ data is not stored on our servers. Any information about your recipients we know is the one you provide in your API requests when we perform the transactional email delivery for you. Also, it’s also up to you whether to keep the statistics on our side or get it via webhooks only for extra privacy and security. The analytical data storage period is also customizable and can be reduced or extended upon request.
Get notified about your most important changes
Be in control of what’s happening
When it’s time to renew your subscription or your domain settings have changed, we will notify you. Set up notifications to several emails — your IT department will get all the technical info, and the campaign stats will go to your marketing department.
Enhance your sender reputation
A set of tools for your best transactional email delivery experience.
Advanced domain authentication
We’ve added tracking domain confirmation to the basic setup as a free-of-charge feature, increasing the trust of mailbox providers and boosting your delivery rates.
Dedicated IP management
Order dedicated IP addresses to take full control of your sender reputation, and be constantly aware of their statuses with our friendly interface.
Seamlessly integrate with your application
Versatile Email API and ready-to-use integrations
Power your website or application with a transactional email service provider for sending and tracking confirmations, verifications, alerts, warnings, purchase orders, invoices, promotions, and any other messages for your customers.
Integrate it with the highest level of customization using the HTTP API and SDKs, or enjoy quick and smooth connectivity with available integration options for popular CMS, CRMs, or CDPs.
Easy onboarding
We’ll help you make a smooth transition from another service, set up the servers, and test your campaigns.
Regular stats updates
No need to always monitor the dashboard — get the reports straight to your email.
Personalized tips
If your performance is lower than expected, we will recommend what you can do to improve your results.
Why choose Selzy
Ease of use
Following the requests of our customers, we tried to avoid any unnecessary and overwhelming functionality, making the onboarding process and further maintenance as simple as possible.
Email Delivery Effectiveness
Serving 50,000+ clients as an email service provider, we know what it’s worth to ensure each recipient gets the expected message on time. And “worth” shouldn’t become “pricey”, so you get efficient transactional email services at fair costs.
Effortless Integration
With many options already available, such as embedded integrations, modules, SKD libraries, SMTP and Web API, we’re constantly improving user experience, constantly adding something new to enhance our connectivity.
50,000+ customers can't be wrong...
Selzy is the easiest way to start selling with email.
But don’t just take our word for it, see what our customers say 👉
“A true gem we discovered in a huge pile of email marketing software. Way more affordable than those big known brands, and it outperforms them! All we need for full blown email marketing campaigns.”
“The overview dashboard is something I really love, because of how easy it is to understand and the summary statistics of my overall opens, clicks and unsubscribe. The support desk is really great and quick to respond.”
“Great UI, super easy to use and navigate around. I really love the ease of use and the amazing and attractive templates it has that makes it so simple.”
“Selzy is cost effective to the max and it makes it clear how my list health is going. Also top of the line support. We are talking minutes no matter what time I pinged the chat.”
“I have been extremely satisfied with Selzy and would highly recommend it to anyone looking for a reliable and user-friendly email campaign management tool. The analytics and reporting tools are top-notch, providing detailed insights into the performance of my campaigns.”
“I can run a campaign easily. It’s an alternative solution to the CRM+Email marketing tool I use on a daily basis.”
“Create email campaigns super fast, and having my email list on different categories is awesome. Been using Selzy a lot, no complaints at all.”
“Selzy is a one-stop solution for all your email marketing needs and it’s on a budget. Highly recommended for all marketers out there.”
“I sent the first (test) campaign in less than 5 minutes. How did Selzy get me? Pleasant dashboard, clear statistics, including the deliverability of emails from the campaign, send an email to contacts who haven't opened the message (with one click), simple import of contacts”
“Great buy! The builder covers everything, I was looking at the large array of design templates. The UX/UI is just smooth. Selzy makes Mailchimp look pale in comparison.”
“Not kidding. Selzy is really good. their support is beyond excellent. Response time is less than 5 minutes. They staff is skilled. The ux/ui is amazing. I highly recommend everyone to use it. This company really knows what they are doing! In fact, this is one of the best LTD's I've bought in a while.”
“The best thing about Selzy is its ability to manage marketing emails with fantastic templates, simplifying the process.”
FAQ
What are transactional emails?
The term “transactional emails” stand for messages like account confirmations, password resets, purchase receipts, activity alerts, and other messages triggered by users’ actions.
How do I start sending transactional emails?
To start sending transactional emails, you first need to create an account in our transactional mail service, authenticate your sending domain (by adding a few technical records to your DNS, including SPF and DKIM records), and set up integration with your website, CRM, or any other application. To know more about the steps, and how each of the available integration options works, feel free to look through our guide, or connect with our 24/7 support team. We can also perform a demo for you if you wish.
What is the difference between transactional and regular emails?
Regular marketing email campaigns are mostly aimed at boosting sales and customer loyalty and are sent manually through email marketing platforms like Selzy. Transactional emails are sent automatically following a user’s action on the website or application, and have a more informative rather than promotional role. Usually, these emails are time-critical, and that’s why they require using another tool for email delivery to ensure they arrive fast and straight to the inbox.
Can I personalize transactional emails?
Yes, of course, you can. You can make your notifications more personalized by adding substitutions into your email templates for the fields you have in your database, such as name, location, order information, interests, etc.
What’s the fee for sending transactional emails?
New users of the service can send up to 6000 emails per month for free during the first 4 months. If you feel you need more, we can offer you fair pricing for different email volumes fitting any needs. For further details, visit the pricing plans page.
Deliver your most important messages straight to the inbox
Send fast and smart with SMTP and Web API