Constant Contact vs Zoho Campaigns

Trying to choose between Constant Contact vs Zoho Campaigns as your email marketing software? Here's when to choose each tool – and the pros and cons to know about.

Constant Contact vs Zoho Campaigns comparison
  • 2.2 TrustPilot
  • 4.3 Capterra
  • 4 G2

Average 3.5 / 5

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Constant Contact

Online marketing platform offering a range of features from email marketing and automation to SMS marketing and CRM.

Pricing

Starts at $12/month for up to 500 contacts and 5,000 email sends

Key features

  • Drag-and-drop email templates
  • AI Content Generator
  • Event management
  • CRM
  • Automation
  • Reporting
  • Web sign-up forms
  • SMS and social media marketing
  • Polls & surveys
  • Landing page builder
  • 5,000+ integrations

Support

Live chat and phone for all the plans during the office hours. Self-service and community support.

  • 4.3 GetApp
  • 4.2 Capterra
  • 4.3 G2

Average 4.3 / 5

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Zoho Campaigns

A complex marketing solution with email campaigns. Features include automations, integrations, and SMS marketing.

Pricing

Starts at $3 a month for 500 contacts (billed yearly)

Key features

  • Email automation
  • E-commerce workflows
  • Mobile app for email sending, reporting, and contacts import
  • Integrations with various services
  • Drag-and-drop email builder
  • Signup forms

Support

Weekdays support during working hours via email, live chat, and phone by default. Limited support during weekends. On the free plan, the support is only available for the first 14 days.

General info about company

Constant Contact

The company was founded in 1995 by Randy Parker and was later sold to Endurance International in 2015. In 2021, it was acquired by ClearLake Investments. Headquarters in Waltham, Massachusetts.

Zoho Campaigns

Zoho Campaigns is the product of Zoho Corporation — an Indian-American company. The company was founded in 1996 by Sridhar Vembu and Tony Thomas. Global headquarters in Chennai, Tamil Nadu, India, and corporate headquarters outside of Austin in Del Valle, Texas.

Difficulty

Constant Contact

Beginner-friendly. Basic tutorials are built into the interface.

Zoho Campaigns

Possible to create emails and automations without coding or design skills. At the same time, many people find the interface to be not very user-friendly.

Best for

Constant Contact

Small businesses, nonprofits, and event organizers. Some features are aimed at sales and marketing directors.

Zoho Campaigns

E-commerce businesses that require simple, essential workflows like post-purchase emails or digital marketing agencies working with different clients.

Free plan

Constant Contact

No free plan. Depending on the location, users can get a 14 or 60 day free trial with access to the core features and send up to 100 emails. No credit card required.

Zoho Campaigns

Has a free plan for up to 2,000 subscribers and 6,000 emails a month. The support is only available for the first 14 days. The features are limited. Segmentation, scheduling, and automation are excluded.

Pricing

Constant Contact

Based on number of contacts and email sends. Overage fees of $0.002 per email apply.

For up to 500 contacts, billed monthly:

Lite $12

  • 1 user
  • 1 GB storage
  • Monthly email sends: 10x your number of contacts.

Standard $35

  • 3 users
  • 10 GB storage
  • Monthly email sends: 12x your number of contacts.

Premium $80

  • Unlimited users
  • 25 GB storage
  • Monthly email sends: 24x your number of contacts

 

Other pricing features:

  • Everyone: 15% off for 12-month prepay
  • Nonprofits: 20% off for 6-month prepay and 30% off for 12-month prepay
  • Full refund for closing account within 30 days of signing up. Conditions apply.
  • Free trial
  • Customized solutions for agencies, organizations in need of 5+ accounts, franchises, and member-based associations.
  • Lead Gen & CRM starting at $449/month
  • SMS Marketing, starting at $10/mo USD for 0-500 messages with any paid plan. Available only for US customers.

Zoho Campaigns

For up to 500 contacts, billed yearly/monthly:

  • Standard $3 / $4
  • Professional $4.50 / $6

Other pricing features:

  • 14 days free trial with all the features
  • A Pay As You Go plan
  • Discounts for non-profit organizations

Support

Constant Contact

  • Live chat and phone for all the plans during the office hours.
  • Live chat: Mon-Fri 3 am-8pm ET
  • Phone: Mon-Fri 8am-8pm ET, Sat 10 am-6pm ET
  • Knowledge Base
  • Product Help Center
  • Community Forums

Zoho Campaigns

Weekdays support during working hours via email, live chat, and phone by default. Limited support during weekends. The response time is 8 hours depending on the pricing plan.

On the free plan, the support is only available for the first 14 days.
Offers paid additional support packages.

The Premium plan (an additional 20% of the Zoho subscription) includes 24/5 support and a three-hour response time.

The Enterprise plan (an additional 25% of the annual Zoho subscription with additional requirements) includes 24/7 support, one-hour response time, a dedicated technical account manager, a quarterly report, and early access to new features.

Knowledge Base, community forums, text and video guides, virtual classrooms, and self-service support portal.

Features

Constant Contact

  • Drag-and-drop email templates
  • Dynamic content in email
  • Reporting (engagement, campaign comparison, open rate by device, heatmap*, revenue*)
  • Automations (pre-built and custom templates)
  • AI Content Generator
  • Marketing CRM
  • Web sign-up forms
  • Polls & surveys
  • Landing page builder
  • Social media posting
  • Event management, including selling services and merch with the tickets and accepting payments
  • Scheduled email sends
  • Contact segmentation
  • Social media ads manager
  • Facebook retargeting ads*
  • Google Ads Manager*
  • SEO recommendations*
  • 5,000+ integrations
  • SMS marketing (US only)**
  • Subject line A/B testing

_____________________
*Available only with Premium
**Charged separately

Zoho Campaigns

  • Email automation in a drag-and-drop builder
  • Integrations with various services
  • SMS campaigns
  • E-commerce workflows with content sync between the store and email campaigns and AI product recommendations
  • Signup forms
  • Drag-and-drop email builder and templates
  • A mobile app for Android and iOS to send emails, see reporting, and import contacts

Templates

Constant Contact

  • Over 200 mobile-responsive templates
  • Drag-and-drop editing

Popular templates:

  • Newsletter
  • Holiday-themed
  • Retail
  • Industry-specific
  • Customizable Standard template to any occasion

Zoho Campaigns

240+ email templates including responsive email templates

The free plan doesn’t have advanced responsive templates

Templates for:

  • Welcome messages
  • Deals and offers
  • Newsletter
  • Webinars
  • E-commerce
  • Emergencies and crises

Integrations

Constant Contact

Over 5,000 integrations, including Google and Facebook Ads, WordPress, Canva, Vimeo, SalesForce, Eventbrite, Shopify, Stripe, WooCommerce, social media

Zoho Campaigns

60 integrations including Zapier, Shopify, Salesforce, Twilio, Flickr, WordPress, Zendesk, and more.

Devices

Constant Contact

  • iOS
  • Android
  • Web

Zoho Campaigns

  • Website
  • A mobile app for Android and iOS to send emails, see reporting, and import contacts, etc.
  • No installable solution.

Languages

Constant Contact

Danish Danish Dutch Dutch English English French French German German Italian Italian Portuguese Portuguese Castilian Spanish Castilian Spanish Latin American Spanish Latin American Spanish Swedish Swedish

Zoho Campaigns

Dutch Dutch French French German German Hungarian Hungarian Italian Italian English English Portuguese Portuguese Spanish Spanish Chinese Chinese Danish Danish Polish Polish Russian Russian Turkish Turkish Vietnamese Vietnamese Hindi Hindi Thai Thai Indonesian Indonesian Swedish Swedish Ukrainian Ukrainian Bulgarian Bulgarian Croatian Croatian Czech Czech

Automation

Constant Contact

  • Automated email and SMS messages.
  • Automation Path Builder with a library of plug-and-play path templates and ability to create a custom path.

Some path templates are compatible with Shopify and WooCommerce, including:

  • Welcome email series
  • Abandoned cart messages
  • Win-back series
  • Thank you series
  • Request a review

Zoho Campaigns

Many pre-built automation workflows:

  • Different welcome series
  • Reengagement
  • Nurture series
  • Customer retention
  • E-commerce
  • Conditional

Pros

Constant Contact

  • Ease of use
  • Diverse template library — more than 200 mobile-ready email templates categorized by tag
  • Over 5,000 Integrations with filters by category
  • Sharing newsletter content on social media in one-click
  • Niche features for event organizers
  • Automated contact list segmentation based on engagement

Zoho Campaigns

  • E-commerce-focused features
  • Integrations with other services including Zoho CRM
  • A lot of templates and pre-built automations
  • Various support options
  • A mobile app
  • Relatively cheap prices

Cons

Constant Contact

  • Steep price tag for the users who have more than a couple hundred subscribers and going beyond basic functionality. Some features are not included in the plans and cost extra, like SMS
  • Automation can’t include multiple channels, actions and conditions. Selection of triggers is also limited
  • A/B testing is limited to subject lines
  • No customization options for sign up forms
  • Only five templates for landing pages
  • No geographical breakdown of the regions that are engaging more, or the time that subscribers open emails
  • No RTL language support
  • Account can be canceled only by phone

Zoho Campaigns

  • Slow loading times
  • Low deliverability
  • Design options and the email builder are limited

Reviews from experts

Constant Contact

Pros: The email templates are easy to use, and I've been able to train multiple users in our organization to use it, who don't have a background with tools like this. As an email tool, I'm very happy.
Cons: As a social tool, I'm disappointed. Right now you can't post to Twitter (X) at all. You can't upload videos to share as Reels, and if you want to edit copy for each social media platform you have to make separate posts.

Lauren K.

Lauren K.

Director of Marketing in the company with 51-1000 employees

Pros: Constant Contact is very intuitive and user-friendly. People with no email experience can easily jump in and create nice-looking emails. <...>
Cons: Since I started using Constant Contact in 2019, the platform is virtually the same. <...> Unfortunately, we have used Constant Contact to its capacity. Our emails cannot improve or change with the features that are currently available. It would be nice to see more customization in emails and better analytics reporting!

Erica F

Erica F

Marketing Specialist at a non-profit, with a team of 11-50 employees

Zoho Campaigns

There are occasional glitches in the execution of campaigns but overall it's a fantastic marketing tool that is more user-friendly than it's competitors.
Pros: Zoho Campaigns has readymade templates that can be reused to save time.It is an affordable product in it's category making it a first choice for most businesses. Zoho Campaigns integrates well with other products such as Zoho Analytics, to generate some valuable end user data visualization that can help organizations take better & informed decisions.
Cons: Zoho's problems remain the same irrespective of the product, their customer support is sluggish and query resolution takes much time. Zoho Campaigns uses automation for scheduling campaigns but the user needs to take care of validation errors in advance else the scheduled job will fail.

Shubham V.

Shubham V.

Information Technology and Services specialist

Best Campaign Tool for Zoho One Users
This tool is connected in the backend to all Zoho Apps which really helps the Marketing team to track a lead in its entirety. We can have the whole life history of the lead and do lead scoring which can help the Sales team to prioritize.
Still, the deliverability is an issue and there are lot more fine-tuning needed in the features. The intelligence metrics that can come as part of a campaigning tool are not fully achieved in Zoho Campaigns

Elan V.

Elan V.

Marketing Team Lead

*This information is current as of 02/14/2024. While we regularly update our articles, it`s possible that this article may not contain some of the latest information.