ConvertKit vs AWeber

ConvertKit was founded in 2013 and is based in Idaho, the US. It was created by Nathan Barry, a blogger and creator who needed a better way to promote his books and courses.

AWeber was founded in 1998 by Tom Kulzer. Headquarters in Chalfont, PA.

Not beginner-friendly, since you need to code while creating emails.

No coding or design skills are required. The software is intuitive with many pre-made templates and automations but lacks advanced features like photo editing inside the email builder.

Bloggers, coaches, course creators, writers, and everyone who makes content for living.

Small to medium companies that only need an email marketing platform with basic features.

The forever free plan includes the contact list of up to 1,000 subscribers and the following features:

• Unlimited landing pages
• Unlimited forms
• Unlimited “broadcasts”, or one-off email campaigns, sent right away or scheduled
• Audience tagging and segmentation
• Selling digital products & subscriptions
• Community support
• Free recommendations

Has a free plan for up to 500 subscribers and 3,000 emails a month. The features are limited, only basic templates and support are available on the free plan.

Dynamic pricing depends on the size of your contact list and the features of interest.

Creator: $9–1,916/month billed yearly for 300–400,000 subscribers. Includes all the free features plus:

• Live chat & email support
• Paid recommendations
• Free migration from another tool
• Automated email sequences
• Visual automation builders
• Third-party integrations
• One additional team member

Creator Pro: $25–2,166/month billed yearly for 300–400,000 subscribers. Includes all the Creator features plus:

• Newsletter referral system
• Subscriber scoring
• Advanced reporting

For up to 500 contacts, billed yearly/monthly:

• Lite $12.50 / $14.99
• Plus $20 / $29.99
• Unlimited $899

Other pricing features:

• 3 months of service free and up to 60.5% discount for nonprofits
• 20% discount for students
• Customer referral program
• Account hold package for $4.99 a month

Community support:

• The internal forum where you can ask questions and receive answers from ConvertKit support specialists and other platform users
• Available even on the free plan

Email and live chat support:

• Available for Creator users
• Priority support via email and live chat available for Creator Pro users

ConvertKit also provides a knowledge base and a YouTube channel with tutorials. The platform also runs online workshops for newbies in marketing.

• 24/7 support via email
• Live chat: Mon-Fri 7:00 am — 10:00 pm ET (UTC-5)
• Sat-Sun 8:00 am — 5:00 pm ET (UTC-5)
• Support phone line: 8 am — 8 pm ET (UTC-5)
• Guides and YouTube tutorials
• 24/7 paid email marketing master class
• AWeber expert service

• Email builder
• Email marketing automation
• Landing pages
• Sign-up forms
• Tools for selling digital products and paid subscriptions
• List segmentation
• Lead scoring
• A/B testing
• Reporting and analytics
• Internal referral systems for creators to earn off putting links in your newsletter or paying to get promoted by other creators

• Email automation and pre-built autoresponders
• Landing page and sign-up forms builder
• Custom sales pages
• Web push notifications
• Integrations with various services
• Drag-and-drop email builder
• Custom template design service
• Free migration services
• 3 mobile apps for iOS and Android with various features

25 email templates made for content creators by content creators, includes templates for:

• Newsletters
• Content promotion
• Product sales pitch
• Waitlist

The templates are sourced from other users and you can create and share your own.

ConvertKit also offers 50+ landing page templates not specified by purpose.

600+ templates and 600+ free stock photos
Custom email template design service

Templates for:

• Newsletter
• Holiday
• Various industries (real estate, food services, agencies, etc.)
• Birthdays and anniversaries
• Events

120 integrations with third-party apps for:

• Memberships and courses
• Analytics
• Lead capture
• E-commerce
• Giveaways
• Quizzes
• Workflows
• Webinar
• Affiliate management
• CRM
• Scheduling
• Email verification

ConvertKit also supports Zapier for even more integrations and provides users with the API docs for custom integrations.

700+ integrations including WordPress, PayPal, Intercom, Pipedrive, Shopify, Facebook, Salesforce, Google Analytics, Twilio, Zapier, and more

• Web app only

• Website
• 3 mobile apps for Android and iOS (possible to check email marketing stats, add new subscribers, create and send newsletters)

• No installable solution.

English

English

10+ visual automation templates for starting a paid newsletter, releasing a new podcast, crowdfunding for a music album, and other tasks that professional content creators might face.

Offers 3 types of email marketing automations:

• Open-based to track and reward the most engaged subscribers
• Click-based to send campaigns based on subscribers’ actions
• List-based to easily organize lists

• Good platform for content creators
• Great deliverability
• Supports paid newsletters and has a “tip jar” functionality for free donations from subscribers
• A flexible tagging and segmentation system for targeted campaigns

• Only necessary email marketing features
• 700+ integrations
• 3 mobile apps for different purposes
• Easy-to-use no-code automations
• 24/7 email support
• Landing page builder

• Very basic reporting
• Expensive compared to other email marketing tools
• Not great for midsize and large businesses
• No drag-and-drop builder which makes it harder to design emails from scratch

• Dynamic content requires coding
• Free plan and Lite plan are very limited
• Relatively high prices
• Lacks advanced features (like photo editing)