9 Best Constant Contact Alternatives for Email Marketing in 2024

Overview of top alternatives to constant contact

All prices mentioned in this article are based on monthly rates for annual payment plans. Monthly payment plans that are paid month-to-month have different rates.

Selzy — The best alternative for email marketing

Selzy is a powerful, easy-to-use email marketing tool that allows marketers to launch and manage impactful campaigns quickly and easily. 

With generative AI and an intuitive email builder, users can easily send personalized messages to their customers. The platform also features analytic tools for measuring marketing performance and optimizing return on investments.

Selzy’s free starter plan makes it an appealing Constant Contact alternative for startups and small businesses looking to launch budget-friendly email marketing campaigns in no time. 

Pros

• Much more affordable than Constant Contact, with paid plans starting at $5.25 a month that include A/B testing, personalization, segmentation, and email analytics unavailable to small businesses in Constant Contact’s starter plan. 
• Quick and easy to set up. It takes only 15 minutes for even a novice to set it up. 
• Easy to create emails using templates, AI, and drag-and-drop functionality
• A/B testing features
• Great 24/7 support 

Cons

• Limited integration options

Selzy pricing

Free plan

1,500 emails per month for 100 contacts.

Paid plans (Billed Annually)

All Selzy paid plans have unlimited emails but are valued based on the number of marketing contacts.

• Lite plan: $5.25/month for up to 500 contacts and unlimited emails. 
• Standard plan: $7/month for up to 500 contacts, unlimited emails + Email size and authentication check + Anti-spam tips, Subject line assistant + Email deliverability tips + Telegram Chatbots.
• Full service: Starting from $100 for full-service email marketing that includes everything from standard plan + Email technical support + Contacts import + custom templates + Segmentation strategy + Full analytics setup + training & consulting.

*Pricing information retrieved from Selzy, in October 2024.

Moosend — Best free Constant Contact alternative

Moosend is an email marketing tool with a modern approach to simplifying email marketing through powerful templates and automation tools. Small- and medium-sized businesses can use this tool to manage mailing lists, send promotional, and transactional emails. 

Users can craft personalized, professional-quality newsletters in minutes using an intuitive drag-and-drop email editor. With Moosend, businesses find it easy to create revenue-driving experiences via automated emails to remarket abandoned carts and send automated sequences to strengthen customer relationships. However, Moosend’s true strength lies in its professional-looking email templates and advanced automation features, all of which are available at one of the lowest prices in the industry. 

For startups looking to get the most out of their money, it’s an excellent replacement for Constant Contact.  

Pros

• Powerful automation tools for email marketing
• Simple and clean interface
• Expert campaign support

Cons

• No free plan. 
• A number of triggers are exclusive to enterprise-level plans.
• Comparatively, customer support is not that great. Users report live chat to be slow with long wait times to speak with a human.  

Moosend pricing

Free plan

Duration: One month only

Limits: 1,000 contacts / unlimited emails.

Paid plans (Billed Annually)

Paid plans are based on the number of emails sent per month:

• Pro: $7/month for up to 500 subscribers. 
• Moosend+: Custom price quote, added features
• Enterprise: Custom price quote to access all the advanced features

Note that the Pro monthly subscription costs increase as the number of subscribers on your mailing list grows. 

*Pricing information retrieved from Moosend, in October 2024.

Mailchimp — Best for optimizing email marketing

Mailchimp is a popular email marketing automation tool dedicated to helping businesses craft compelling email marketing experiences and drive revenue. 

It enables users to reach marketing goals by equipping them with state-of-the-art features such as generative AI for seamlessly creating on-brand content, analysis tools for tracking performance, and segmentation for tailoring messages to customers’ purchase behavior. 

Like Constant Contact, Mailchimp is equipped with powerful email integrations for small- and medium-sized businesses seeking revenue growth through effective email marketing campaigns. 

Pros

• Impressive templates
• Award-winning customer support 
• Easy-to-use software

Cons

• Functionalities often come with bugs
• Limited template designs and formats for customizations

Mailchimp pricing

Free plan

Duration: Free forever 

Limits: 500 contacts / 500 emails per day or 1,000 emails monthly

Paid plans (based on number of contacts)

• Essentials: $13/mo for 500 contacts + monthly email sends (10x contacts) + Limited reporting & analytics + up to 4 journey points + 3 users + 2 roles. 
• Standard: $20/mo for 500 contacts + monthly email sends (12x contacts) + reporting & analytics + up to 200 journey points + 5 users + 4 roles + custom coded templates + dynamic content + 24/7 Email & Chat Support. 
• Premium: $350/mo for 10,000 contacts + monthly email sends (15x contacts) + reporting & analytics + up to 200 journey points + unlimited users + 5 roles + custom coded templates + dynamic content + Phone & Priority Support. 

*Pricing information retrieved from Mailchimp, in October 2024.

We also reviewed the top Mailchimp alternatives for email marketing.

HubSpot Email Marketing — Best for CRM and ad retargeting

HubSpot is an all-in-one marketing, sales, and email platform with powerful features to help you with your teams across the company to grow more efficiently. 

Users can access email templates and automated delivery systems to schedule messages based on the recipient’s time zone. This feature ensures that your emails don’t just reach customers but are also warmly received. 

HubSpot’s strength lies in its Customer Relationship Management (CRM) system and advanced training classes. The CRM tool allows users to track customer data and gain actionable insights into their patterns to drive revenue and engagement. 

While HubSpot’s rich ecosystem is every marketer’s paradise, it’s a lot to take in at once. Understanding the complexity, HubSpot eases the learning curve with extensive classes and customer support to help businesses familiarize themselves with the platform and get on board as soon as possible. 

Bottomline, HubSpot is the best Constant Contact alternative for companies dealing with complex customer lifecycles and challenging business environments. 

Pros

• Reliable customer service support
• Capacity to manage up to 1,000,000 contacts
• Fast and easy integration process

Cons

• Expensive
• Only basic email templates 
• Hard to navigate the interface

HubSpot pricing

Free plan

Free for up to 2 users. Includes both marketing and sales tools. 

Paid plans (Billed Annually)

Paid plans are based on the number of emails sent per month:

• Marketing Hub Starter: $15/month; 1,000 marketing contacts and 5x email sends.
• Starter Customer Platform: $15/month; 1,000 marketing contacts; added features 
• Marketing Hub Professional: $800/month; 2,000 marketing contacts; email sends of up to 15,000 contacts, all advanced features
• Marketing Hub Enterprise: Flat rate of $3,600/month; 10,000 marketing contacts 

Note that the maximum allowed number of emails sent is 10x the user’s current total number of contacts.

*Pricing information retrieved from HubSpot, in October 2024.

Klaviyo — Best for marketing automation

In 2012, Klaviyo transitioned from a data company to an intelligent marketing automation platform. They brought their data mastery into email marketing, enabling users to seamlessly integrate customer data from third-party tools and e-commerce with AI marketing systems. This way, they can gain a deeper understanding of consumer behavior and develop campaigns tailored to their needs. 

Klaviyo has affordable pricing plans that make it a great platform for both startups and small businesses. However, you should note that the costs increase as your subscribers list grows. 

On the bright side, it is a worthwhile investment since you get to access more advanced features for automating your workflow, thereby increasing the efficiency of your marketing efforts.

Pros

• Better reporting tools.
• Huge email template library. 
• AI tools for businesses that predict customer behavior, create content and analyze information.
• 360+ integrations with top ecommerce platforms like Shopify and WooCommerce. 

Cons

• Relatively expensive, especially for businesses with large contact lists. Selzy and ActiveCampaign are more affordable options. 
• No spam testing option. 
• Multiple users report slow response times from customer support teams to their requests for assistance.

Klaviyo pricing

Free plan

Duration: Free forever 

Limits: 500 email sends monthly

Paid plans (based on number of contacts)

• $20/month: for 500 active profiles and 5,000 emails. 
• $100/month: for 5,000 active profiles and 50,000 emails.
• $150/month: for 10,000 active profiles and 100,000 emails.

*Pricing information taken from Klaviyo, in October 2024.

AWeber — Best for automation solution

AWeber is for startups that need all the help they can get with marketing. This platform offers design tools for creating landing pages and forms to collect leads, email marketing and automation solutions, and content marketing to attract customers organically.  

It seamlessly integrates with over 750+ e-commerce apps, including Paypal, Shopify, and Facebook. As a result, you can connect AWeber with your business tools to harness customer data for personalizing marketing campaigns. AWeber’s customer support also ensures hassle-free onboarding by assisting at every step of the way. 

Pros

• Easy to use with quick onboarding
• Drag-and-drop editor
• Value for money tool

Cons

• Insufficient analytics tools to track performance
• Fairly basic templates

AWeber pricing

Free plan

Duration: Lifetime access

Limits: 500 contacts & 3,000 email sends monthly.

Paid plans (Billed Annually)

• AWeber Lite: $12.50/month for up to 500 subscribers, and 10x subscribers max, monthly email sends.
• AWeber Plus: $20/month for up to 500 subscribers; and 12x subscribers max, monthly email sends.
• AWeber Unlimited: $899/month for unlimited subscribers; and 15x subscribers max, monthly email sends.

Note that emails cannot be sent to each subscriber more than 15 times per month.

*Pricing information retrieved from AWeber, in October 2024.

ActiveCampaign — Best for experienced marketers and small businesses

ActiveCampaign is one of the most potent automation tools on the market. It is a perfect fit for experienced marketers who rely heavily on automation to craft marketing experiences. However, beginners who want a simple newsletter solution might find it challenging. 

This tool combines automation with a CRM system, generative AI tools, and customizable templates to help small- to medium-sized businesses develop fully automated marketing flows.

Pros

• User-friendly with a simple but attractive user interface.
• Professional-grade segmentation options.
• Strong support with extensive documentation, and comprehensive training.

Cons

• Intense learning curve. 
• While the platform generally runs well, users report minor bugs

ActiveCampaign pricing

Free plan

Duration: 14 days 

Limits: 100 contacts and email sends. 

Paid plans (based on the number of contacts)

• Starter ($15/month): for up to 1,000 contacts with email sends of 10x contact limit.
• Plus ($49/month): for up to 1,000 contacts with email sends of 10x contact limit.
• Pro ($79/month): for up to 1,000 contacts with email sends of 12x contact limit. 
• Enterprise ($145/month): for up to 1,000 contacts email sends of 15x contact limit. 

*Pricing information retrieved from ActiveCampaign, in October 2024.

Find out more ActiveCampaign alternatives here.

Campaign Monitor — Best for hyper-personalization

Campaign Monitor is an email marketing tool with an intuitive interface businesses can use to build a mailing list, manage, and send emails to it. This tool comes with a rich template library and strong analytics but sadly falls short on customization and customer service. 

Users can create personalized emails, automate newsletters, build signup forms, and manage them all in one place. 

To create email marketing campaigns, users can choose from a variety of modern, responsive templates or build their own using a drag-and-drop builder for greater flexibility in customization. 

Those on a basic plan can create simple automation sequences and must upgrade for more advanced automation.  Conditions such as if/else can be used in email messages to create dynamic content. Those who care about protecting brand identity will also appreciate Campaign Monitor’s advanced email template features. 

Pros

• Excellent templates to get started 
• Integrations with the most relevant third-party apps
• Fantastic customer service

Cons

• Unsatisfactory campaign support 
• Multiple issues with smaller emailing lists 
• Hard to customize the emails

Campaign Monitor pricing

Free plan

Duration: No time limit on the free trial.  

Limits: Access to paid features, but email sends are limited to only 5 contacts.  

Paid plans (based on the number of contacts)

• Lite ($12/month): for up to 500 contacts, and 2,500 email sends.
• Essential ($29/month ): for up to 500 contacts and unlimited email sends.
• Premium ($159/month): for up to 500 contacts and unlimited email sends. 

*Pricing information retrieved from Campaign Monitor, in October 2024.

Brevo — Best for all-in-one marketing solutions

Brevo is a good option for enterprise clients looking to manage all sales and marketing activity in one place. This tool uses customer-centric strategies to help businesses grow revenue through emails and other channels such as WhatsApp, SMS, and Web Push. 

By segmenting and organizing the contact database into different lists, Brevo helps users send targeted emails based on the target audience. Marketers can then automate workflows based on user actions captured by Brevo Tracker. 

Users can also choose from 9 prebuilt workflows or customize their own using Brevo. 

Pros

• Free to start. No financial commitment is required to test the platform. 
• Automated lead scoring based on predefined criteria. 
• WordPress plugin with over 80,000 active installations and 4.5 stars.

Cons

• Limited free plan with only 300 emails a day with no landing pages, A/B testing, and basic analytics. 
• Users on the Starter plan will have to pay an additional $12 a month to remove Brevo branding from their emails where the starter plan already costs $9 a month for 5,000 emails. 
• Users can only build landing pages on the business plan, which costs extra. For an additional $24 per month, Brevo lets you purchase 5 more.

Brevo pricing

Free plan

Duration: Lifetime access 

Limits: 300 emails per day  

Paid plans

• Lite (starting price at $8.08/month): 5,000 emails per month 
• Business (starting price at $16.17/month): 5,000 emails per month 
• Enterprise (custom price): unlimited contacts. 

*Pricing information retrieved from Brevo, in October 2024.

Conclusion

If you’ve had enough of Constant Contact’s hidden charges and lacking customer support, save yourself the frustration by considering a better alternative. There are many options with more features, better support, and more affordable plans. 

Ensure it has transparent pricing and a dedicated customer service team. 

Take Selzy, for example. Selzy is designed to help businesses create and manage email campaigns easily and quickly, so users can get up and running with minimal hassle. With prices starting at just $5.25 per month for up to 500 contacts and unlimited emails, Selzy is a great deal. 

Frequently Asked Questions (FAQs)

Can I use Constant Contact for free?

Constant Contact doesn’t have a free plan. Access to the platform starts at $12 for the lite plan, $35 for standard, and $80 for premium. 

What can I use instead of Constant Contact?

Some of the best alternatives to Constant Contact are Selzy (best for quick marketing campaign setups), Mailchimp (best for marketing businesses with complex customer journeys), and  HubSpot (best for CRM and ads retargeting).

Are Constant Contact and Mailchimp similar?

Both marketing software offers A/B testing for optimizing email marketing campaigns. However, Mailchimp provides a broad scope for experimenting, while Constant Contact only allows you to compare email subject lines.