Best Moosend Alternatives for Email Marketing in 2025

The best alternatives to Moosend at a glance

All you need to know about Moosend

While it’s true that a number of email marketing solutions are better than Moosend, this advanced marketing automation platform has its benefits. In fact, according to the Moosend website, over 100,000 users benefit from the service.

Moosend came onto the scene in 2011. Its parent company, Sitecore, was established roughly a decade prior. Since then, Sitecore has provided web content management and multichannel marketing services to customers like Toyota, Unbound, and Foodstuffs. 

Now that introductions are complete, we’ll help you decide whether this platform is right for you or if you’d be better off using an alternative to Moosend. To do this, we’ll first break down the service’s main features and pricing options before going over a few pros and cons.

Features and pricing

Best for marketers and medium-sized or small businesses, Moosend has a range of features that are sure to prove beneficial when putting together your next email marketing campaign. When crafting emails, you’ll be able to use the drag-and-drop builder to put together effective designs enhanced by personalization. The platform also includes an AI writer, eliminating the issue of creative block.

Moosend provides a 30-day free trial, giving users the opportunity to try out all its different features. The platform’s most affordable plan includes unlimited emails, email marketing automation, landing pages, and subscription forms, costing $9 a month. At higher subscription tiers, users gain access to transactional emails, dedicated IPs, customer reports, and priority support. While these features are great, they are inaccessible without paying a significantly higher amount. If you’re looking to enjoy premium features without premium prices, you may want to consider other services like Moosend that charge less.

Pricing

• 30-day free trial: 1,000 subscribers, unlimited emails, automation workflows, 1 landing page, 1 subscription form.
• Pro plan: $9/month for 500 subscribers, unlimited emails, automation workflows, landing pages, SMTP server, and more.
• Moosend+ plan: custom price and subscriber amount, Pro features + audience discovery, dedicated IPs, hosted files, and more.
• Enterprise plan: custom price and subscribers, all features, plus account manager, additional team members, deliverability and strategy optimization, and more.

Pros and cons

Pros:

• Automated email sequences to help lower cart abandonment, and more 
• Professional templates as well as a drop-and-drag builder for full customization
• AI-powered smart segmentation and content generation

Cons:

• No free plan available
• Many features only available at higher subscription tiers

Why use Moosend alternatives?

There are a lot of reasons to pick Moosend for your email marketing needs, but you may still wish to consider other services. While the Pro subscription tier includes basic features you’d like to see in an email marketing platform, many of the more advanced tools like certain automation triggers and audience discovery are locked behind higher prices. If you’re working on a budget, it might be worth looking into more affordable options.

Additionally, if you’re a small business looking to get started with a free plan, you’ll have to look for other email services like Moosend. With the exception of its free trial, all of Moosend’s plans are paid, ruling it out as an option. 

10 best Moosend alternatives to consider

If you’re looking for the best Moosend alternatives, your search is over. In this section, we go over ten of the best email automation tools, breaking down the pros, cons, and prices. With our help, you’ll be able to find the best solution for you and your business.

Please note that most of these Moosend-type services are best suited for small and medium-sized businesses. Others may be best for particular types of companies — for example, non-profits or online retailers. So, when making your final decision, make sure you weigh up the available options to determine which would be the best fit for both the size and type of company you’re running.

Selzy — Best option for email marketing

The single best alternative to Moosend, both in terms of price and the range of features on offer, is Selzy. With this email marketing solution, putting together effective promotional campaigns is both easy and affordable. 

With the help of advanced AI technology, Selzy’s user-friendly email builder makes it easy to create impactful, personalized messages and deliver them to your audience. The platform also includes audience segmentation features, allowing marketers to engage with subscribers more effectively. Additionally, users can take advantage of advanced analytics to track the performance of advertising campaigns, making it easier to refine marketing strategies.

Selzy further supports its users by offering email marketing courses to help them refine their skills and maximize the platform’s capabilities. So, whether you’re using the budget-friendly Free plan or comprehensive Enterprise bundle, you’ll be able to acquire the necessary expertise to make the most of your email marketing campaign.

Pros

• One of the cheaper alternatives to Moosend, Selzy allows you to scale your business without paying an arm and a leg.
• Selzy is very easy to use; new users will only need to dedicate 15 short minutes to get their account up and running to send emails.
• Marketers can access game-changing courses to sharpen their advertising skills and improve overall results.
• Selzy’s 24/7 customer support team can be contacted through a range of different channels, including phone, email, and live chat.

Cons

• Selzy offers fewer integrations than some other platforms, but there are still tons of CRM, CMS, and other services that can integrate with the platform.

Pricing

Selzy’s paid plans are priced according to the number of contacts:

• Free plan: 100 contacts, 1,500 emails/month.
• Lite plan: $7.5/month, 500 contacts, unlimited emails, A/B testing, custom unsubscribe page builder.
• Standard plan: $15/month, 500 contacts, unlimited emails, plus anti-spam tips, email deliverability tips, subject line assistance, and more.
• Enterprise plan: custom price, 500,000+ contacts, unlimited emails, plus access to all Selzy features.

Mailchimp — Best for automated campaigns

Mailchimp’s free plan includes up to 500 contacts and 1,000 emails per month, making it one of the best free Moosend alternatives on the market. The platform boasts a pretty comprehensive range of marketing features, including contact list management, email automation, and analytics and reporting features. It has an array of templates to choose from, too, though the selection is a little limited compared to those on offer elsewhere.

While Mailchimp does have a good selection of tools for experienced managers, this can make it a little confusing to new users. If you don’t have a lot of experience using email marketing tools, you may want to consider another option.

Pros

• Detailed insights into campaign performance
• Library of pre-built email automation sequences
• Helpful customer support service

Cons

• Complex UI can be daunting for new users.
• Advanced analytics and segmentation, custom-coded templates, and other features are not available at Free and Essentials plan levels.

Pricing

• Free plan: 500 contacts, 1,000 emails/month (500 emails/day), basic templates, support for 30 days only.
• Essentials: $13/month, 500 contacts, monthly email limit of 10x contacts, plus A/B testing, forms and landing pages, and limited analytics.
• Standard: $20/month, 500 contacts, monthly email limit of 12x contacts, plus more automation options, advanced segmentation, and behavioral targeting.
• Premium: $350/month, 10,000 contacts, a monthly email limit of 15x contacts, plus 4 onboarding sessions, priority support, and unlimited users.

ActiveCampaign — Best for experienced marketers

If you’re an experienced marketer looking to create comprehensive marketing campaigns with the help of advanced automation and detailed analytics, ActiveCampaign is the best alternative to Campaign Monitor for you. The service includes a great email builder, too, with over 120 templates to choose from.

The wide range of features can make this platform a little daunting for beginners. Also, all those features don’t come for free; smaller businesses may find this option on the pricier side. However, if these two points aren’t deal-breakers for you, ActiveCampaign might be worth thinking about.

Pros

• Extremely detailed campaign analytics, including click-maps and geo-tracking
• Good range of email templates, created using both HTML and CSS
• Highly trained, experienced customer support staff

Cons

• A steep learning curve for new users
• Not as affordable as some of the other entries on this list

Pricing

• Starter plan: $15/month, 1,000 contacts, monthly email limit of 10x contacts, 1 user, 5-action automation, A/B testing for emails.
• Plus plan: $49/month,1,000 contacts, monthly email limit of 10x contacts, 1 user, unlimited-action automation, standard segmentation, landing pages.
• Pro plan: $79/month, 1,000 contacts, monthly email limit of 12x contacts, 3 users, A/B testing for emails and automation, advanced segmentation.
• Enterprise plan: $145/month, 1,000 contacts, monthly email limit of 15x contacts, custom objects, premium CRM integrations, all other features.

Constant Contact — Best for event organizers

For marketers looking for companies like Moosend to put together events as well as effective email campaigns, Constant Contact is a great option. This is because, in addition to features like surveys and polls, advertisers can also use this platform to promote and sell event tickets using its handy Event Management tool.

Other benefits of Constant Contact include AI content recommendations, a wide range of beneficial integrations, and web signup forms. However, despite all these perks, this platform isn’t perfect; most notably, it lacks some important automation options you can find elsewhere, including multichannel features.

Pros

• Social media integrations for reaching a wider audience
• Event management features
• Generative AI making it easier to put together effective emails

Cons

• No advanced automation features 
• Lower tiers lacking audience segmentation options

Pricing

• Lite plan: $12 month, 500 contacts, monthly email limit of 10x contacts, 1 automation template, 1 user, limited reporting features.
• Standard plan: $35 month, 500 contacts, monthly email limit of 12x contacts, 3 automation templates, 3 users, advanced reporting features.
• Premium plan: $80 month, 500 contacts, monthly email limit of 24x contacts, unlimited automation templates, unlimited users.

GetResponse — Best for digital content makers

An all-in-one marketing tool, GetResponse is one of several Moosend competitors that is particularly well-suited to online retailers. With this platform, users can create mailing lists, implement automation, view and analyze key statistics, and engage customers through multiple marketing channels like SMS and web push.

Newsletter templates, lead funnels, and a landing page builder are just a few of the features marketers can enjoy when using GetResponse. However, it should be noted that users of the platform’s free-forever plan will not be given access to the full range of tools on offer — such as automation.

Pros

• Free onboarding and migration support for all paid plans
• Sales funnels and landing pages 
• Easy to use

Cons

• Companies with large contact lists may not be able to afford even GetResponse’s cheapest rate.
• Email automation and other features are only available at high subscription tiers.

Pricing

• Free plan: 500 contacts, 2,500 emails/month, 1 landing page, key metrics tracking.
• Email Marketing plan: $19 month, 1,000 contacts, unlimited emails, autoresponders, signup forms, and landing pages.
• Marketing Automation plan: $59/month, 1,000 contacts, unlimited emails, advanced marketing automation workflows, and advanced audience segmentation.
• E-commerce Marketing plan: $119/month, 1,000 contacts, unlimited emails, abandoned cart recovery, e-commerce tracking, and web push notifications.
• GetReponse MAX: $1099/month with custom features.

Kit — Best for bloggers

If you’re a marketer or content creator looking for an email service like Moosend, Kit (previously known as ConvertKit) might be the right platform for you. This tool was made with creatives in mind, helping everyone from bloggers to advertisers to artists monetize their passions. Thanks to user subscription management, automated marketing campaigns, and unlimited email sequences, users can grow their audience and engage viewers easily.

With that said, Kit comes with its disadvantages, too. One of the biggest is scalability. Once you exceed the 1,000 subscriber mark, plan prices escalate drastically, making the platform quite expensive to use.

Pros

• Flexible payment plans 
• Connect with fellow bloggers through Kit’s Creator Network
• Content monetization

Cons

• No drag-and-drop builder
• Prices increase steeply when users surpass 1,000+ subscribers

Pricing

• Newsletter plan: Free, 10,000 subscribers, unlimited email broadcasts and landing pages, 1 user, plus 1 email sequence and 1 basic visual automation.
• Creator plan: $15/month, 300 subscribers, unlimited email broadcasts and landing pages, 2 users, unlimited email sequences, and unlimited visual automation.
• Creator Pro plan: $25/month, 300 subscribers, unlimited email broadcasts and landing pages, unlimited users, insights dashboard, priority support, and more.

Zoho Campaigns — Best for online retailers

If you’re in the market for a free Moosend alternative, you might want to consider Zoho Campaigns for your advertising endeavors. This platform is part of the Zoho suite, so it integrates perfectly with other Zoho products.

Zoho Campaigns is especially well-suited to online retailers, thanks to its purchase follow-up and automated cart abandonment workflows. With its selection of attractive email templates, insightful analytics, and email automation, it is an effective tool in marketing, helping users reach customers with effective advertisements.

Pros

• Useful integrations
• Pre-made email templates, workflows, and automation
• Mobile app

Cons

• Email deliverability is reported to be lower with Zoho than with other options.
• Setting up automation workflows can be tricky.

Pricing

• Forever Free plan: 2,000 subscribers, 6,000 emails/month, 5 users, signup forms, limited email templates, compliance check.
• Standard plan: $4/month, unlimited emails, 10 users, basic segmentation, access to all templates, basic drag-and-drop workflows.
• Professional plan: $6/month, unlimited emails, 20 users, advantaged segmentation, contact scoring and tags, advanced drag-and-drop workflows, and more.

AWeber — Best for a quick start

AWeber is an alternative to Moosend that we love for its simplicity. It may not have all the bells and whistles of some of the other options on this list, but this platform’s automation tools, contact list management functionality, and built-in e-commerce features make it stand out.

With an in-built AI writer, autoresponders, automation, and the ability to segment your list, AWeber has all the necessary features to craft effective emails for your audience. However, one of the downsides of this platform is that its analytics tools are weaker than those offered by other services.

Pros

• Over 700 integrations
• Landing page builder
• Web push notifications

Cons

• Email templates have quite basic designs.
• Limited analytics.

Pricing

• Free plan: 500 contacts, 3,000 emails/month, 1 landing page, 1 email automation, 1 user.
• Lite plan: $15/month, unlimited contacts, monthly email limit of 10x contact list, 3 landing pages, 3 email automation, 3 users.
• Plus plan: $30/month, unlimited contacts, monthly email limit of 12x contact list, unlimited landing pages, email automation, and users.
• Unlimited plan: $899/month, unlimited contacts, monthly email limit of 15x contact list, all features, personalized account management.

Omnisend — Best for Shopify marketers

If your next advertising campaign relies on multichannel marketing features, Omnisend might be the best alternative to Moosend for you. This platform uses a blend of emails, SMS, and push notifications to reach your audience, backed up by features like automation, e-commerce integrations, templates, and more.

Omnisend is particularly good for online retailers. It has many pre-built automation workflows to choose from, as well as dynamic content, personalized product recommendations, abandoned cart reminders, and more. Despite all its e-commerce integrations, this platform lets users down on other fronts. Both CRM and Google Analytics integration are lacking.

Pros

• Integration with 130+ e-commerce and other app 
• Easy to use, with user-friendly workflow automation

Cons

• Fewer design options than other Moosend alternatives 
• No Google Analytics or CRM integrations

Pricing

• Free plan: 250 contacts, 500 emails/month, 50 published reviews (Shopify).
• Standard plan: $16/month for 500 contacts, up to 6,000 emails/month, 1,000 published reviews.
• Pro plan: $59/month for 2,500 contacts, unlimited emails, published reviews, advanced reporting.

Klaviyo — Best for multichannel marketing

Our final entry in this list of Moosend alternatives, Klaviyo, offers great insights into customer behavior with robust reporting tools, customer profiles, and precise segmentation. With this information, users can put together effective email marketing campaigns and take advantage of Klaviyo’s extensive library of templates. 

Despite these advanced features, Klaviyo is easy to navigate, thanks to its clean, straightforward interface. Nonetheless, advertisers may be put off by the platform’s relatively high prices.

Pros

• Comprehensive marketing solution for both email and SMS
• Built-in forms and pop-ups
• Lots of templates to choose from

Cons

• Not as cheap as some other competitors of Moosend
• Steep learning curve for people who are new to marketing

Pricing

• Free plan: up to 250 active profiles, 500 emails/month, 150 free monthly SMS/MMS credits, email support for 60 days.
• Email plan: $20/month for up to 500 active profiles, 5,000 emails/month, SMS/MMS fees, mobile push notifications.
• Email and SMS plan: $35/month for up to 500 active profiles, 5,000 emails/month,150 free SMS/MMS credits, mobile push notifications.

Conclusion

There is no shortage of email platforms like Moosend available on the market. We hope that this review of ten leading alternatives has made your search for a good email marketing platform a little bit easier.

Selzy is a fantastic example of a particularly high-quality Moosend alternative, featuring AI-powered tools, automation features, analytics, and more, all for affordable prices. If you’re looking to start an email marketing campaign for your small, medium, or large enterprise, Selzy might just be the best email service provider for you.