Top 10 Brevo Alternatives to Explore in 2025

Top 10 Brevo Alternatives to Explore in 2025
07 February, 2025 • ...
Ange Korvah
by Ange Korvah

For advertisers and business owners alike, a solid email marketing platform means a direct line of communication with the target market. Maintaining consistent contact on a budget may be challenging with Brevo. While Brevo is a comprehensive solution offering collaboration and marketing integration, a lot of the critical features are locked behind a series of paywalls. The Forever Free plan also only lets you send 300 emails per day — that’s one reason to look for Brevo alternatives for email marketing. 

However, just because Brevo isn’t a good fit for you doesn’t mean that you won’t be able to find the best marketing platform for your purposes! In this article, we’re going to explore the best alternatives to Brevo. These platforms will let you promote your business more easily with well-crafted email campaigns.

Best Brevo alternatives summarized

 Let’s take a quick look at each viable solution that we picked for you:

Platform Free options Best for Top features Starting price, per month
Selzy Max 100 contacts, 1,500 monthly emails Small and medium-sized businesses AI, user-friendly interface, 24/7 support $7.5 per month: 500 contacts and unlimited emails
HubSpot Max 1,000 contacts, 2,000 monthly emails Enterprises CRM, lead scoring $20: 1,000 contacts, 5,000 email sends
GetResponse Max 500 contacts, 2,500 monthly emails Startups to enterprises Autoresponders, landing pages and websites, webinar support feature $19: 1,000 contacts and unlimited emails
Kit Max 10,000 contacts, unlimited monthly emails Individual content creators and solopreneurs Content monetization, visual automation $15: 300 subscribers, unlimited emails
Campaign Monitor 30-day free trial: max 500 contacts, 500 emails Small to medium-sized businesses If/then automation, comprehensive templates $12: 500 contacts, 2,500 monthly emails
MailerLite Max 1,000 contacts, 12,000 monthly emails Startups to enterprises Campaign analytics, behavior-triggered automation $10: 500 subscribers, unlimited emails
Klaviyo Max 250 active profiles, 500 monthly emails Small business to large enterprises AI segmentation, multi-channel automation $20: 251–500 active profiles and 5,000 monthly emails
ActiveCampaign 14-day trial: max 100 contacts, 100 monthly emails Enterprises with own marketing team AI-assisted tools, 900+ integrations $15: 1,000 contacts and a monthly email limit of 10x your contacts
Mailjet Max 1,500 contacts, 6,000 monthly emails Small to medium-sized businesses Advanced reporting, email previews $17: unlimited contacts, 15,000 monthly emails
Constant Contact Free 30-day trial: unlimited contacts, 100 monthly emails Small businesses Social media integrations, generative AI $12: 500 contacts, a monthly email limit of 10x your contact list

What is Brevo?

Brevo email marketing platform homepage with the heading “Grow with our Email Marketing Platform & CRM suite”
Source: Brevo

Brevo is a comprehensive marketing solution that lets you streamline all your digital advertising efforts and communication into just one platform. This makes campaign management easy, allowing you to create automated workflows and make decisions based on analytics and other data.

Main features

As a company that aims to provide an all-in-one tool, you’ll get the following:

  • Email marketing. From designing in a drag-and-drop email editor to sending email blasts to different segments of your subscribers, Brevo’s capabilities allow you to run a fully customized email marketing campaign.
  • SMS and WhatsApp marketing. You can reach your target audience by text to tell them about promotions and updates.
  • Marketing automation. Brevo’s automation capabilities allow you to send a welcome email to a new signup, get subscribers on board quickly, remind them about abandoned cart items, and more. 
  • Contact management. Brevo supports every phase of managing your list, from signup form creation to organizing, segmenting, and cleaning the list.
  • Campaign reporting. This solution provides advanced features for in-depth insights into improving anything from the subject line to segmentation.

To see the full list of what you’ll get with Brevo, head to their Pricing page and click See all features to identify the right plan.

Pricing structure

For the marketing platform, Brevo uses a four-tiered pricing structure, starting with a Free plan and moving to an enterprise solution available at a custom price. Learn a little bit more about their paid plans here:

  • Free. 300 emails per day, drag & drop editor, customizable email templates.
  • Starter ($9 per month). Everything in Free plus 5,000 emails per month, basic reporting and analytics, 24/7 email support.
  • Business ($18 per month). Everything in Starter plus advanced analytics, predictive sending, split testing, and more.
  • Enterprise (custom price). Everything in Business plus sub-account management, personalized support, and exclusive features.

In general, this marketing platform increases the accessibility of features and relaxes certain restrictions based on your subscription plan.

Are you interested in the paid versions of Brevo’s marketing solution? You can get a 10% discount when you pay for the entire year.

Pros and cons

Pros:

  • Comprehensive multi-channel marketing solution that does more than just send emails.
  • The Free plan includes marketing automation capabilities.
  • Visual automation builder and user-friendly interface.

Cons:

  • Phone and chat support available only for Business plan users or higher.
  • Limited number of emails per day with the free plan.
  • Requires an additional payment to get multi-user access on the Business Plan.

Why should you consider Brevo alternatives?

There’s no denying that Brevo does a lot of things right. A free plan is great for business owners or startups that are just building up their lists. However, once you grow your list of subscribers, you may find yourself dissatisfied with what the platform offers.

For example, a lot of the features that make Brevo an all-in-one solution are locked behind the Business plan subscription. If pricing is an issue, there are many email marketing alternatives that you can get for less. And if you want a service that practically runs itself, the best email automation tools are capable of more than Brevo. 

Even if Brevo is the best email marketing tool that you’ve used so far, it’s always worth exploring whether there’s something better out there. Most providers keep their offers competitive. So, a less-popular alternative could easily surpass Brevo by restructuring its offer or adding new features.

Top 10 alternatives to Brevo to consider

After reviewing the top tools for email marketing, we have identified the best options for Brevo switchers. We go into detail on why they made the list, the pros and cons, and the pricing. These tools will mainly suit small and medium-sized businesses, but some are great for larger brands, advertisers, and agencies, as well.

So, let us help you find the best Brevo alternative for your digital marketing success!

Selzy — Best overall email marketing tool

Selzy email marketing platform homepage with the heading “The easiest way to start selling with emails”
Source: Selzy

Are you looking for an affordable alternative with a focus on email marketing? If so, Selzy is definitely the top option. You can launch a personalized campaign in just 15 minutes with an intuitive email builder and dozens of beautiful templates. You can also segment your audience, A/B test different email elements, automate routine blasts, and use integrations with CRM, CMS, and other services. 

Selzy comes with AI technology to generate texts and images and analyze the content of your emails to improve effectiveness and deliverability. Sophisticated analytics tools allow you to identify the potential areas for growth. With free and paid email marketing courses, you can get the best results out of your email marketing efforts and Selzy’s features. And if you ever need more guidance, the support team is on standby 24/7.

Pros and cons

Pros

  • Highly affordable. Of all the alternatives in this article, Selzy offers one of the best bangs for your buck. 
  • Advanced marketing automation features. You can use templates, set schedules and triggers to make sure everything runs like clockwork.
  • Comprehensive AI capabilities. From generating entire email layouts from scratch to content analysis and translation, AI assists every step of the way.
Cons

  • Relatively limited lits of integration. However, Selzy still integrates with the most popular services, such as WordPress and Shopify.

Pricing

Plan Monthly pricing Number of subscribers Monthly emails Features
Free $0 100 1,500 Сore Selzy features
Lite $7.5 500 Unlimited Free plan features plus split testing, segmentation, Selzy branding removal
Standard $15 500 Unlimited Lite plan plus email quality checker, Telegram chatbots, and email marketing course access
Enterprise Custom Custom Unlimited Custom features and inclusions

HubSpot — Best customer relationship management system

HubSpot email marketing platform homepage with the heading “Grow better with HubSpot”
Source: HubSpot

Whether you need dynamic list segmentation or advanced automation to deliver emails based on time zone, HubSpot’s email marketing features won’t disappoint. However, what earned HubSpot its spot is its CRM. It lets you track a wealth of customer data to gather meaningful insights to help you improve segmentation, create multichannel workflows, and perform other critical operations.

The free plan includes very limited features, which can be great if you’re more interested in trying out the interface. However, if you’re looking for an alternative to Brevo that integrates more features into the free version, this may not be the best fit.

Pros and cons

Pros

  • Comprehensive CRM. Provides a lot of insights to improve all aspects of the campaign.
  • Reliable customer support. Live chat, email, and phone support agents (depending on the plan) can help you navigate the platform.
  • Up to 1 million subscriber count. However, you may have to pay for extra emails, depending on your selected plan.
Cons

  • No unlimited contacts. Additional ones are sold in increments at a cost that depends on your selected plan.
  • Steep pricing. If you want comprehensive automation, integrations, and other features, you’ll pay at least $800 a month.
  • Can be overwhelming for beginners. HubSpot offers a lot, which may make it hard for newbies to work with.

Pricing

The more expensive plans require a one-time onboarding fee of at least $3,000. For all potential alternatives, you can pay monthly or annually.

Plan Monthly pricing Number of subscribers Monthly emails Features
Free $0 1,000 2,000 Limited forms feature, team email, 10 active email lists
Marketing Hub Starter $20 1,000 5,000 Messaging insights, 50 active lists, simple marketing automation
Starter Customer Platform $20 1,000 10,000 Everything in Marketing Hub Starter plus other tools like Sales Hub Starter, Service Hub Starter, Content Hub Starter
Marketing Hub Professional $890 2,000 20,000 Campaign reporting for 5,000 campaigns, social media features, 1,200 active lists
Marketing Hub Enterprise $3,600 10,000 40,000 Customer journey analytics, AI social inbox insights, custom events for tracking, 2,000 active lists

GetResponse — Best for sales funnels

GetResponse email marketing platform’s homepage with the heading “Email marketing and beyond”
Source: GetResponse

GetResponse is a good alternative if you tend to focus on sales funnels. This is largely thanks to the integrations that allow you to nurture your audience at every step of their journey toward conversion. Automation is largely supported in all these areas as well.

You can get started with any of the paid plans with a 30-day free trial. After that, you’ll be charged the cost of the subscription.

Pros and cons

Pros

  • Flexible pricing. Every plan includes at least 1,000 contacts, but this number can be increased in increments.
  • Free onboarding and migration support. This means less time spent figuring out how to use the platform.
  • Webinar support. Apart from templates and advanced segmentation features, you can also hold webinars for up to 1,000 people (depending on the plan).
Cons

  • Deliverability issues. Some tests have shown that GetResponse’s deliverability rates are low.

Pricing

Plan Monthly pricing Number of subscribers Monthly emails Features
Free $0 500 2,500 1 landing page, signup and contact forms, key email marketing metrics
Email Marketing $19 1,000 Unlimited Autoresponders. AI email generator, A/B testing
Marketing Automation $59 1,000 Unlimited Predictive email delivery, event-based workflows, advanced segmentation
E-commerce Marketing $119 1,000 Unlimited Abandoned cart recovery, e-commerce tracking, dedicated reporting
GetResponse Max $1,099 Custom Unlimited Dedicated IP address, SMS marketing, AI recommendations

Kit — Best for content creators

Kit email marketing platform homepage with the heading “For creators who mean business”
Source: Kit

If you’re looking for services like Brevo that are tailored to content creators, then Kit is one of the best alternatives. It has a lot of templates, landing pages, paid newsletter features, and smart recommendations, making it a great fit for someone who needs an easy solution with monetization.

Creators who just want something for newsletters may also be completely satisfied with the free plan. For more advanced automation, reporting, polls, and integrations, paid plans are available.

Pros and cons

Pros

  • Supports visual automation. This lets you trigger sequences based on subscriber behavior and target different segments.
  • Content monetization. With paid newsletters, you can earn using Kit.
  • Unlimited emails. Even on the free plan, you can send as many campaigns as you need.
Cons

  • Fairly expensive. Increasing the contact list from 300 to 1,000 nearly triples the price of the Creator plan.

Pricing

No matter what plan you choose, you can send as many emails as you want every month:

Plan Monthly pricing Number of subscribers Features
Newsletter $0 10,000 Unlimited landing pages, unlimited email broadcasts
Creator $15 300 RSS campaigns, paid recommendations
Creator Pro $29 300 Subscriber engagement scoring, deliverability reporting

Campaign Monitor — Best ready-made solutions

Campaign Monitor email marketing platform homepage with the heading “Drive results with unforgettable email marketing.”
Source: Campaign Monitor

Campaign Monitor is a good alternative to Brevo if you want access to ready-made templates that are already known to work. Also, automation allows you to create if/then statements to get your campaign to work just the way you want it.

If you want to use just one tool to build and segment your list and monitor analytics, this is a great option. A free trial is also available!

Pros and cons

Pros

  • 100+ email templates. From announcements to transactional, every campaign type is covered.
  • Advanced automation. Yes/No rules for personalization, timers, and many customizable elements.
Cons

  • Expensive for bigger lists. The price of the Lite plan nearly quadruples once you hit 500 contacts. 
  • Limited free trial. Although templates are available, features like AI writer and automation are only available if you pay.

Pricing

Plan Monthly pricing Number of subscribers Monthly emails Features
Free 30-day trial $0 500 500 Drag-and-drop builder, customizable template library
Lite $12 500 2,500 Custom-coded templates, limited automated emails
Essentials $29 500 Unlimited Time zone sending, countdown timer, unlimited automated emails
Premier $159 500 Unlimited Advanced link tracking, send time optimization

MailerLite — Best for creating workflows

MailerLite email marketing platform homepage with the heading “Create landing pages your audience will love”
Source: MailerLite

If your email marketing efforts are largely dependent on other digital assets like websites, MailerLite is a great Brevo alternative. It lets you create effective automation workflows. It is simple, user-friendly, and packed with advanced analytics insights and segmentation capabilities, as well as a paid newsletter subscription feature and the ability to sell digital products and courses.

Another highlight is the email verifier that ensures a high deliverability rate and eliminates fake email addresses.

Pros and cons

Pros

  • Advanced automation with behavior-based triggers. You can create workflows and initiate an email sequence based on what the user does.
  • Campaign analytics. Apart from regular data, you can get email client distribution, device usage, and more.
  • 70+ email templates and 40+ landing page templates.
Cons

  • Restrictive email editor. The drag-and-drop option may be beginner-friendly, but it doesn’t give you a lot of flexibility.

Pricing

For the first thirty days, you can access the testing and analytics features and chat and email support. After that, you may need to pick one of the paid plans:

Plan Monthly pricing Number of subscribers Monthly emails Features
Free plan $0 1,000 12,000 Forms, 10 landing pages, limited support
Growing Business $10 500 Unlimited Digital products sales, 3 user seats, multivariate testing
Advanced $20 500 Unlimited Custom HTML editor, AI writing assistant, enhanced automations

Klaviyo — Best for automation

Klaviyo email marketing platform homepage with the heading “Power smarter digital relationships”
Source: Klaviyo

If you want a relatively hands-free experience with good email deliverability, Klaviyo is a great alternative to Brevo. With its advanced segmentation, integrations, and SMS and push options, you can always send the perfect message to the right people.

Pros and cons

Pros

  • 100+ templates to choose from. No matter what market you serve or what you want to accomplish, Klaviyo has a template for that.
  • Sophisticated automation. This feature carries across several marketing channels, allowing you to create a comprehensive campaign.
  • AI segmentation. The tool can create subscriber groups for you based on predictive analytics or text descriptions.
Cons

  • Relatively expensive. The price depends on the number of subscribers and increases every 500.
  • Not beginner-friendly. Klaviyo has a lot of features and may be overwhelming for inexperienced marketers.

Pricing

Plan Monthly pricing Number of subscribers Monthly emails Features
Free $0 250 500 150 free monthly SMS/MMS credits, support for 60 days only
Email $20 Up to 500 5,000 Email and chat support, mobile push notifications
Email + SMS $35 Up to 500 5,000 Email and chat support, mobile push notifications

ActiveCampaign — Best for email marketing experts

ActiveCampaign email & marketing automation homepage with the heading “Effortless email & marketing automation”
Source: ActiveCampaign

ActiveCampaign may be made for experts, but it still has a lot of email, landing pages, and even automation templates that you can use. Of course, it comes with comprehensive analytics to help you make your next move.

It can also be integrated with more than 940 services! The only downside is that it’s more expensive than other solutions.

Pros and cons

Pros

  • AI-assisted tools. From automation to segmentation, AI can help you save time and better design your campaign.
  • Top-notch support. Their agents are experts in ActiveCampaign features, so they can help you with what you need.
Cons

  • Advanced automation only at pricier plans. So, if you want to fully enjoy the platform, you should be ready to shell out more money.

Pricing

Plan Monthly pricing Subscribers Monthly emails Features
Free 14-day trial $0 100 100 Limited features
Starter $15 1,000 10x the number of contacts 5 actions per automation, limited segmentation
Plus $49 1,000 10x the number of contacts Unlimited automation actions, landing pages
Pro $79 1,000 12x the number of contacts A/B testing for emails and automations, advanced segmentation
Enterprise $145 1,000 15x the number of contacts Premium segmentation, custom data objects

Mailjet — Best for maximum deliverability

Mailjet email marketing homepage with the heading “All the email tools you need to hit the inbox”
Source: Mailjet

Mailjet claims to have all the tools that you need to land in your subscribers’ inboxes, from a simple email editor to its collaboration tools. Apart from the standard automation and segmentation features, it also offers an AI copy creator.

Regardless of your proficiency with tech, it’s a good Brevo alternative.

Pros and cons

Pros

  • Supports advanced reporting. Depending on the plan, this can include maps and email providers’ stats.
  • Email previews. You see exactly what the reader will see, so you can plan better.
Cons

  • Monitoring tools only on more expensive plans. If you want comprehensive statistics and analytics, you need to pay more.

Pricing

A custom plan is available upon request, but you can get any of the following right away:

Plan Monthly pricing Number of subscribers Monthly emails Features
Free $0 1,500 6,000 (200 per day) Forms, basic statistics, APIs, webhooks
Essential $17 Unlimited 15,000 Support, 500 monthly email previews, 500 email address validations
Premium $27 Unlimited 15,000 A/B testing, advanced analytics, marketing automation
Custom Custom Unlimited Custom Training, deliverability reports, custom number of email validations and previews

Constant Contact — Best for multi-channel marketing

Constant Contact email marketing platform homepage with the heading “Chart your course through 2025.”
Source: Constant Contact

If you’re going to use email marketing to promote an event or conduct a survey, then Constant Contact is a good choice. With multi-channel marketing integrations, your brand can stay at the forefront of your customers’ minds, too.

Consistently communicate with your audience through Google, Facebook, Instagram, and even SMS! And with the generative AI feature, you can easily craft emails for your campaign.

Pros and cons

Pros

  • Social media integrations. This lets you create more comprehensive workflows and funnels.
  • Generative AI. This Brevo alternative lets you quickly create your messages using AI.
Cons

  • Limited automation. You may end up doing a lot manually because it only has basic automation capabilities.

Pricing

Plan Monthly pricing Number of subscribers Monthly emails Features
Free 30-day trial $0 Unlimited 100 Email templates, social media posts, segmentation
Lite $12 500 10x the number of contacts 1 user, drag-and-drop email templates, polls, and surveys
Standard $35 500 12x the number of contacts 3 users, scheduled emails, A/B testing for subject lines
Premium $80 500 24x the number of contacts Unlimited users, reach and engagement reporting, engagement heat map

Conclusion

Innovation is at the heart of success, so instead of limiting yourself to one email marketing tool, continue to explore other solutions available to you. Whether it’s marketing automation or integration that is the most important to you, make sure that you’re always getting the most value out of your investment.

07 February, 2025
Article by
Ange Korvah
Ange Korvah is a results-driven copywriter focused on two key goals: engagements and conversions. A passionate life-long learner, she pursued a post-grad in Urban and Regional Planning for fun and is now exploring data analytics to create more powerful, engagement-focused campaigns.
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