Mailgun vs GetResponse

Trying to choose between Mailgun vs GetResponse as your email marketing software? Here's when to choose each tool – and the pros and cons to know about.

Mailgun vs GetResponse comparison
  • 4.2 TrustPilot
  • 4.3 Capterra
  • 4.3 G2

Average 4.3 / 5

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Mailgun

An email marketing platform equipped with dedicated delivery and validation tools. Features include transactional emails, email APIs, and SMTP relays.

Pricing

Starts at $35 a month for 50,000 emails/month

Key features

  • Drag-and-drop email builder
  • Personalization
  • Analytics
  • Email validations
  • Transactional emails
  • Integrations with various services via APIs

Support

Ticket support on all plans, chat and phone on weekdays for higher plans.

  • 4.2 GetApp
  • 4.2 Capterra
  • 3.5 TrustPilot

Average 4 / 5

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GetResponse

GetResponse is a marketing platform with 30+ features to grow your business including emails.

Pricing

Dynamic, depends on the features and list volume, starts from $13.3/month billed every two years. Monthly, annual, and biannual plans are available.

Key features

  • Email marketing tools
  • Autoresponders
  • Marketing automation
  • Website builder
  • Landing pages
  • Forms and popups

Support

24/7 email and live chat support in several languages

General info about company

Mailgun

Founded in 2010 by Ev Kontsevoy and Taylor Wakefield. In 2021, Mailgun was acquired by Sinch. Company headquarters are in San Antonio, Texas.

GetResponse

GetResponse was founded in 1998 in Gdansk, Poland, and it focuses on newsletters and marketing automation.

Difficulty

Mailgun

The service is aimed at developers and people with advanced coding knowledge, so it’s not easy to use for the general public.

GetResponse

Beginner-friendly

Best for

Mailgun

Large companies with extensive mailing lists that require both marketing and transactional emails, deliverability monitoring, and a stable technological solution.

GetResponse

E-commerce businesses, solopreneurs

Free plan

Mailgun

No free plan, only a 30-day free trial paid plans.

GetResponse

Free plan includes:

  • 2,500 emails/month
  • Contact list limit of 500 contacts
  • Landing pages
  • Sign-up forms
  • Website builder with a 5GB bandwidth
  • Connect a domain

There’s also a 30-day free trial for all paid plans.

Pricing

Mailgun

Billed monthly:

  • Foundation starting at $35 for 50,000 emails a month. Includes APIs, webhooks, ticket support.
  • Scale starting at $90 for 100,000 emails a month. Includes everything from the previous plan and 5,000 email validations, live chat and phone support, dedicated IP pools.
  • Enterprise with custom pricing. Includes everything from the other plans and dedicated support, comprehensive onboarding, early access to new features.

Extra emails and email validations available for additional price

GetResponse

GetResponse includes 4 pricing tiers, depending on the features, contact list, and extra services.

Email Marketing: starts from $13.3/month for 1,000 contacts billed biannually and includes

  • Newsletters
  • AI email generator
  • Autoresponders
  • AI campaign generator
  • Website and landing pages
  • Signup forms and popups
  • Email and live chat support

Marketing Automation: starts from $41.3/month for 1,000 contacts billed biannually, includes Email Marketing features and

  • Marketing automation
  • Event-based workflows
  • Webinars
  • Advanced segmentation
  • Contact scoring
  • Sales funnels

Ecommerce Marketing: starts from $83.3/month for 1,000 contacts billed biannually, includes Marketing Automation features and

  • Ecommerce integrations
  • Quick transactional emails
  • Abandoned cart recovery
  • Promo codes
  • Product recommendations
  • Web push notifications

GetResponse MAX: starts from $999/month billed biannually for contact lists larger than 100,000, includes E-commerce Marketing features and

  • Dedicated, priority support + phone and Slack support
  • Dedicated infrastructure
  • Personalized onboarding
  • SMS marketing
  • AI recommendations
  • Transactional emails
  • FTP contact imports

Support

Mailgun

Ticket support with 24-hour response time, Knowledge Center, Comprehensive SDKs, Customer Feedback Forum, and Documentation available on all plans.

Chat and phone support are available on the Scale and Enterprise plans. Chat support is available Monday through Friday from 7 am to 7 pm CST. Phone support is available Monday through Friday from 8 am to 5 pm CST.

On the Enterprise plan, users also have access to managed support.

GetResponse

All paid users and users on a free trial have access to 24/7 support:

  • Email — in English, German, Spanish, Portuguese, French, Russian, Polish, and Italian.
  • Live chat — in Polish or English.

GetResponse MAX users have access to dedicated priority support via the same channels, and also phone and Slack support. Free plan users have no access to support.

Features

Mailgun

  • Drag-and-drop email builder and templates
  • SMTP services for sending transactional emails
  • Email validations
  • Email previews on 100+ devices and clients
  • Inbox placement testing
  • Send time optimization
  • Email analytics
  • Integrations with various services via APIs
  • Additional email optimization services for monitoring

GetResponse

  • Email builder with templates
  • AI email generator
  • AI campaign generator
  • Send time optimization
  • Autoresponders
  • Automation workflow builder with pre-built templates
  • Web events and advanced triggers
  • Pop-ups and forms
  • Other channels: SMS, web push notifications, live chat management
  • Segmentation
  • List management
  • Lead magnet and conversion funnels
  • E-commerce features: transactional emails, promo codes, recommendations, abandoned cart emails
  • Website builder with AI wizard
  • Paid ads: Google, Meta, goal-focused
  • Webinars
  • Reports and analytics
  • A/B testing

Templates

Mailgun

  • Basic 7 templates with different layouts.
  • Mailgun Templates API allows to integrate other templates into the service and manage the existing ones.

GetResponse

150+ free email templates categorized by purpose and industry:

  • Business
  • Education
  • Events
  • Holidays
  • Sales

GetResponse offers templates for transactional and triggered emails (like cart abandonment), company newsletters, different types of promotional emails, and more.

Integrations

Mailgun

64 integrations including WordPress, Zendesk, Webflow, Airtable, Google Sheets, Jotform, and more.

GetResponse

291 integrations with e-commerce tools like Shopify, landing page builders like Instapage and Leadpages, website builders like Squarespace, and more.

Devices

Mailgun

  • Available only on the web.
  • No installable solution.

GetResponse

Web app, fully functional mobile apps for iOS and Android, including separate mobile apps for webinars and live chat management

Languages

Mailgun

English English

GetResponse

English English Polish Polish German German Spanish Spanish Portuguese Portuguese Italian Italian French French Russian Russian Vietnamese Vietnamese Indonesian Indonesian Dutch Dutch

Automation

Mailgun

Basic automations using API (requires coding)

GetResponse

GetResponse offers a visual automation workflow builder with behavioral conditions and pre-made templates for welcome messages, retargeting, win-back campaigns, and more. You can also build your own sequence from scratch.

Pros

Mailgun

  • Useful API that easily integrates into other services
  • Deliverability features
  • Reliability and data protection
  • Helpful support

GetResponse

  • Good updated email builder
  • Customizable dashboard
  • Very easy to use
  • A lot of marketing channels available at one place

Cons

Mailgun

  • Learning curve for beginners
  • Interface is not very intuitive
  • Stiff pricing structure

GetResponse

  • Trouble accessing customer support
  • Can be slow and buggy, some reviewers report an outdated UI
  • Can get expensive and many cool features are only available on high tiers
  • Limited website and landing page builder

Reviews from experts

Mailgun

What do you like best about Mailgun?
Easy to use and reliable. The reporting features are very helpful too. The option for dedicated IP is great for businesses sending lots of emails. The email verification API also helps us protect our domain reputation.

What do you dislike about Mailgun?
Only one API key. I wish we could generate multiple ones with different access levels so we could easily revoke them if anything goes wrong. I wanted to have one key for email verification only, and one key for each application that uses the email API.

Sebastian P.

Sebastian P.

IT consultant

What do you like best about Mailgun?
You can integrate it to almost anything. The way that it manages the stream of emails it must send out is what makes this tool almost irreplaceable.

What do you dislike about Mailgun?
Hard to find something to not like about this. It is a very useful tool, it's not for novices. You need to know about email campaigns to know how to make best of it.

What problems is Mailgun solving and how is that benefiting you?
Keeping me out of spam list for the most part. Keeping our email in the green zone when it comes to spam detectors. It makes it easy to remove any bad emails, dnc's, and gauge things correctly.

Carlos M.

Carlos M.

Sr Manager of Opportunity Generation

GetResponse

GetResponse is one of the few newsletter tools we’ve tested that’s truly built for inbound marketing. It offers flexible signup forms, their basic landing page editor, Google Analytics integration, and sophisticated automation for segmentation and emails, allowing you to both capture and nurture new leads. On top of that, it’s even possible to host live and on-demand webinars with them. Their Conversion Funnel feature allows you to do all of this in an organized manner and easily track where’s converting best.

Inka Wibowo

Inka Wibowo

Specialist in email marketing

I found the platform very disjointed and difficult to navigate. You also need to be very careful of their cancellation policy. If you cancel it removes your access to your account immediately. So if you want to continue to use the service for the entire time that you have paid for you cannot cancel. However, if you miss canceling before the renewal date, they absolutely will not refund you. They also do not provide notice that they are about to renew your account. Let that be a warning to you of the kind of business they are. Not the one you should do business with. Especially since there are many other more reputable and better-featured email marketing providers.

Chad Baron

Chad Baron

Online Marketing Coach

*This information is current as of 02/15/2024. While we regularly update our articles, it`s possible that this article may not contain some of the latest information.