Campaign Monitor vs GetResponse

Trying to choose between Campaign Monitor vs GetResponse as your email marketing software? Here's when to choose each tool – and the pros and cons to know about.

Campaign Monitor vs GetResponse comparison
  • 4.6 TrustPilot
  • 4.6 Capterra
  • 4.1 G2

Average 4.4 / 5

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Campaign Monitor

Campaign Monitor is a global technology company that provides an email marketing platform that’s easy to use yet extremely powerful. It powers media moguls, tech giants, nonprofits, and other industries.

Pricing

From $9 to $989 a month depending on the tariff and the contact list size

Key features

  • No-code email editor
  • Automated sequence builder
  • List management and segmentation
  • Personalization
  • Analytics
  • A/B testing

Support

Online support with limited working hours, the Help center on the website, video tutorials, courses

  • 4.2 GetApp
  • 4.2 Capterra
  • 3.5 TrustPilot

Average 4 / 5

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GetResponse

GetResponse is a marketing platform with 30+ features to grow your business including emails.

Pricing

Dynamic, depends on the features and list volume, starts from $13.3/month billed every two years. Monthly, annual, and biannual plans are available.

Key features

  • Email marketing tools
  • Autoresponders
  • Marketing automation
  • Website builder
  • Landing pages
  • Forms and popups

Support

24/7 email and live chat support in several languages

General info about company

Campaign Monitor

Founded in 2004 by Ben Richardson, based in Nashville. Belongs to CM Group, along with other marketing software companies like Sailthru and LiveClicker.

GetResponse

GetResponse was founded in 1998 in Gdansk, Poland, and it focuses on newsletters and marketing automation.

Difficulty

Campaign Monitor

The email editor is WYSIWYG and the platform provides users with a great choice of templates and an automated email builder for your brand — no coding or design skills are required. Campaign analytics come in the form of digestible graphs that are easy to interpret for junior marketers.

GetResponse

Beginner-friendly

Best for

Campaign Monitor

Marketing agencies, small organizations, publishers

GetResponse

E-commerce businesses, solopreneurs

Free plan

Campaign Monitor

No free plan, free trial only.

The free trial only allows sending test campaigns to 5 people or less, importing contact lists, and creating customer journeys without sending them

GetResponse

Free plan includes:

  • 2,500 emails/month
  • Contact list limit of 500 contacts
  • Landing pages
  • Sign-up forms
  • Website builder with a 5GB bandwidth
  • Connect a domain

There’s also a 30-day free trial for all paid plans.

Pricing

Campaign Monitor

Dynamic, depends on the contact list size and the tariff type:

  • Basic: $9–$299/month
  • Unlimited: $30–$699/month
  • Premier: $158–$989/month

All tariffs are limited to 50000 contacts.

GetResponse

GetResponse includes 4 pricing tiers, depending on the features, contact list, and extra services.

Email Marketing: starts from $13.3/month for 1,000 contacts billed biannually and includes

  • Newsletters
  • AI email generator
  • Autoresponders
  • AI campaign generator
  • Website and landing pages
  • Signup forms and popups
  • Email and live chat support

Marketing Automation: starts from $41.3/month for 1,000 contacts billed biannually, includes Email Marketing features and

  • Marketing automation
  • Event-based workflows
  • Webinars
  • Advanced segmentation
  • Contact scoring
  • Sales funnels

Ecommerce Marketing: starts from $83.3/month for 1,000 contacts billed biannually, includes Marketing Automation features and

  • Ecommerce integrations
  • Quick transactional emails
  • Abandoned cart recovery
  • Promo codes
  • Product recommendations
  • Web push notifications

GetResponse MAX: starts from $999/month billed biannually for contact lists larger than 100,000, includes E-commerce Marketing features and

  • Dedicated, priority support + phone and Slack support
  • Dedicated infrastructure
  • Personalized onboarding
  • SMS marketing
  • AI recommendations
  • Transactional emails
  • FTP contact imports

Support

Campaign Monitor

An in-app Digital Assistant tool. Support agents around the world are available in the following hours:

  • America: Mon to Fri 6 am to 5 pm PST/PDT
  • Australia and Asia: Mon to Fri 9 am to 5 pm AEST/AEDT
  • Europe: Mon to Fri 9 am to 5 pm BST/GMT

Limited support (unspecified working hours) is available on weekends and during holidays. Support phone numbers are only available for Premier users.

Aside from online support, Campaign Monitor offers:

  • Video tutorials for newbies and experienced users
  • A 30-minute Getting Started course
  • Email Academy — an email marketing course
  • Resources for developers
  • The in-app Help Center with documentation

GetResponse

All paid users and users on a free trial have access to 24/7 support:

  • Email — in English, German, Spanish, Portuguese, French, Russian, Polish, and Italian.
  • Live chat — in Polish or English.

GetResponse MAX users have access to dedicated priority support via the same channels, and also phone and Slack support. Free plan users have no access to support.

Features

Campaign Monitor

  • Supports SMS notifications
  • Advanced segmentation — available for Premier users
  • Link Review — checks for broken links
  • Free email template builder
  • Campaign analytics
  • CAN-SPAM compliance checker
  • Integrations with CRM systems and more

GetResponse

  • Email builder with templates
  • AI email generator
  • AI campaign generator
  • Send time optimization
  • Autoresponders
  • Automation workflow builder with pre-built templates
  • Web events and advanced triggers
  • Pop-ups and forms
  • Other channels: SMS, web push notifications, live chat management
  • Segmentation
  • List management
  • Lead magnet and conversion funnels
  • E-commerce features: transactional emails, promo codes, recommendations, abandoned cart emails
  • Website builder with AI wizard
  • Paid ads: Google, Meta, goal-focused
  • Webinars
  • Reports and analytics
  • A/B testing

Templates

Campaign Monitor

108 free mobile-friendly templates available without signing up, templates sorted by email types from announcements to transactional.

If you don’t like templates, you can build emails from scratch using blocks in the email builder.

Recently launched their own stock with free images.

Campaign Monitor also has an automated custom template builder where you fill in the questionnaire and get a bunch of email templates with the logo of your business and custom design.

GetResponse

150+ free email templates categorized by purpose and industry:

  • Business
  • Education
  • Events
  • Holidays
  • Sales

GetResponse offers templates for transactional and triggered emails (like cart abandonment), company newsletters, different types of promotional emails, and more.

Integrations

Campaign Monitor

  • Data for marketing: Salesforce, WordPress, Shopify +
  • List growth: Intercom, OptinMonster, Unbounce +
  • CRM: Raiser’s Edge NXT, Lexer, Qgiv +
  • Advertising: AdRoll, Facebook Lead Ads, Rungopher+

More than 100 integrations are available for CRM, list management, surveys, and more

GetResponse

291 integrations with e-commerce tools like Shopify, landing page builders like Instapage and Leadpages, website builders like Squarespace, and more.

Devices

Campaign Monitor

  • A web app accessible from phones
  • No mobile app

GetResponse

Web app, fully functional mobile apps for iOS and Android, including separate mobile apps for webinars and live chat management

Languages

Campaign Monitor

English English

GetResponse

English English Polish Polish German German Spanish Spanish Portuguese Portuguese Italian Italian French French Russian Russian Vietnamese Vietnamese Indonesian Indonesian Dutch Dutch

Automation

Campaign Monitor

The drag-and-drop interface for creating automated email sequences that includes:

  • Triggers — subscribers’ actions that start or continue the sequenc
  • Yes/No rules for personalization
  • Timers — for example, you can send emails 3 or more days after a certain subscriber’s action or the previous email in the sequence

The sequence is visualized like an activity diagram where every element is customizable.

GetResponse

GetResponse offers a visual automation workflow builder with behavioral conditions and pre-made templates for welcome messages, retargeting, win-back campaigns, and more. You can also build your own sequence from scratch.

Pros

Campaign Monitor

  • Good WYSIWYG email editor interface
  • Easy and simple email automation
  • Easy-to-understand campaign reports with good infographics

GetResponse

  • Good updated email builder
  • Customizable dashboard
  • Very easy to use
  • A lot of marketing channels available at one place

Cons

Campaign Monitor

  • No live chat support + no 24/7 support
  • All of the tariffs are limited to 50000 contacts
  • No functional free trial you can actually use for work
  • Contact importing is difficult when matching custom fields
  • Split testing only allows 2 email versions
  • No landing page builder

GetResponse

  • Trouble accessing customer support
  • Can be slow and buggy, some reviewers report an outdated UI
  • Can get expensive and many cool features are only available on high tiers
  • Limited website and landing page builder

Reviews from experts

Campaign Monitor

“Feature-wise, there’s not really much to fault it on, but ‘power’ email marketing users will find the A/B testing feature a bit basic and will notice the absence of a fully fledged landing page creator.”

Chris Singleton

Chris Singleton

CEO of Style Factory

“It’s easy to find all features, which means you can get up and running quickly and get the most out of the solution without having to spend days playing around with it. If you sell products online, you’ll love the focus on optimizing transactional emails and tracking their performance so you can understand what works in terms of customer engagement.”

Karen McCandless

Karen McCandless

Content marketer and strategist, writer for The Next Web, Softonic, Business2Community, Business.com, and Microsoft Europe.

GetResponse

GetResponse is one of the few newsletter tools we’ve tested that’s truly built for inbound marketing. It offers flexible signup forms, their basic landing page editor, Google Analytics integration, and sophisticated automation for segmentation and emails, allowing you to both capture and nurture new leads. On top of that, it’s even possible to host live and on-demand webinars with them. Their Conversion Funnel feature allows you to do all of this in an organized manner and easily track where’s converting best.

Inka Wibowo

Inka Wibowo

Specialist in email marketing

I found the platform very disjointed and difficult to navigate. You also need to be very careful of their cancellation policy. If you cancel it removes your access to your account immediately. So if you want to continue to use the service for the entire time that you have paid for you cannot cancel. However, if you miss canceling before the renewal date, they absolutely will not refund you. They also do not provide notice that they are about to renew your account. Let that be a warning to you of the kind of business they are. Not the one you should do business with. Especially since there are many other more reputable and better-featured email marketing providers.

Chad Baron

Chad Baron

Online Marketing Coach

*This information is current as of 02/15/2024. While we regularly update our articles, it`s possible that this article may not contain some of the latest information.