AWeber vs Brevo

AWeber was founded in 1998 by Tom Kulzer. Headquarters in Chalfont, PA.

Brevo (formerly Sendinblue) is a French company that was founded in Paris in 2007 and rebranded in 2023.

No coding or design skills are required. The software is intuitive with many pre-made templates and automations but lacks advanced features like photo editing inside the email builder.

Beginner-friendly, since the product is minimalist feature- and UI-wise

Small to medium companies that only need an email marketing platform with basic features.

Small and medium-sized businesses, beginners in marketing automation, ecommerce businesses

Has a free plan for up to 500 subscribers and 3,000 emails a month. The features are limited, only basic templates and support are available on the free plan.

The forever free Brevo Marketing Platform plan includes:

• 300 emails/day and unlimited contacts
• 1 shared inbox
• Automation limit for 2,000 contacts
• 500 push notification impressions
• Email support
• Basic email marketing and automation features

For up to 500 contacts, billed yearly/monthly:

• Lite $12.50 / $14.99
• Plus $20 / $29.99
• Unlimited $899

Other pricing features:

• 3 months of service free and up to 60.5% discount for nonprofits
• 20% discount for students
• Customer referral program
• Account hold package for $4.99 a month

Dynamic, depending on sending volume, features, and add-on products. Brevo Marketing Platform offers 3 pricing tiers.

Starter: starts from $25/month, includes everything from Free plus:

• 20k emails/month, no daily sending limit
• Basic reporting and analytics
• Add-ons to pay for separately: Brevo logo removal and a dedicated IP

Business: starts from $65/month, includes everything from Starter plus:

• Unlimited automation
• Landing page builder
• A/B testing
• Send time optimization
• More push notification impressions and a multi-user access to pay for separately
• Advanced analytics
• Phone support

BrevoPlus: custom pricing, includes everything from Business plus

• Customized shared inboxes
• A dedicated IP
• Customized number of push notification impressions
• Multi-user access
• A dedicated manager and tailored onboarding
• SSO & SAML
• Service level agreement

• 24/7 support via email
• Live chat: Mon-Fri 7:00 am — 10:00 pm ET (UTC-5)
• Sat-Sun 8:00 am — 5:00 pm ET (UTC-5)
• Support phone line: 8 am — 8 pm ET (UTC-5)
• Guides and YouTube tutorials
• 24/7 paid email marketing master class
• AWeber expert service

Email support is available for all users, including those on the free plan. Phone and live chat support channels are only available for Business and BrevoPlus users. The support is available in 6 languages: English, Spanish, French, Italian, Portuguese, and German.

• Email automation and pre-built autoresponders
• Landing page and sign-up forms builder
• Custom sales pages
• Web push notifications
• Integrations with various services
• Drag-and-drop email builder
• Custom template design service
• Free migration services
• 3 mobile apps for iOS and Android with various features

• Drag-and-drop email builder
• Email automation
• SMS campaigns
• WhatsApp campaigns
• Push notification campaigns
• Facebook ads
• Landing pages
• Signup forms
• Segmentation and personalization
• Autoresponders
• A/B testing
• Native CRM
• Transactional emails
• Pipeline management
• Shared inbox
• Sales reports

600+ templates and 600+ free stock photos
Custom email template design service

Templates for:

• Newsletter
• Holiday
• Various industries (real estate, food services, agencies, etc.)
• Birthdays and anniversaries
• Events

Templates for email campaigns, automation (i. e. birthday emails), and transactional emails with dynamic content included. All templates are responsive and optimized for dark mode.

Brevo also offers creating custom templates for your business as a separate service.

700+ integrations including WordPress, PayPal, Intercom, Pipedrive, Shopify, Facebook, Salesforce, Google Analytics, Twilio, Zapier, and more

58 integrations are currently available, including WordPress, other ESPs like Mailchimp, CRMs like Zoho, e-commerce platforms like Shopify, and more. Brevo also provides an API for custom integrations.

• Website
• 3 mobile apps for Android and iOS (possible to check email marketing stats, add new subscribers, create and send newsletters)

• No installable solution.

A web app, a desktop app, and iOS and Android apps for phone calls and conversations (chatbot marketing). The two latter services are separate and not included in the Marketing Platform.

English

English French Italian Spanish Portuguese German

Offers 3 types of email marketing automations:

• Open-based to track and reward the most engaged subscribers
• Click-based to send campaigns based on subscribers’ actions
• List-based to easily organize lists

Automation templates for welcome series, cart abandonment, post-purchase, email or website action, anniversaries, and page visits.

• Only necessary email marketing features
• 700+ integrations
• 3 mobile apps for different purposes
• Easy-to-use no-code automations
• 24/7 email support
• Landing page builder

• Great customer support
• Easy to set up and implement
• Very clean and user-friendly interface

• Dynamic content requires coding
• Free plan and Lite plan are very limited
• Relatively high prices
• Lacks advanced features (like photo editing)

• Limited CRM functionality compared to other tools
• Many add-ons, which leads to extra costs
• Occasionally sluggish loading