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Selzy Blog

Articles, guides, how-tos and resources to give you strategic edge in marketing.
Jon Buchan (Charm Offensive) on Humor in B2B Communication and Cold Emails
Humor is the heart of Jon Buchan’s effective copywriting strategy called Charm Offensive. Read Selzy’s interview for the story of a drunk email that started it all, ways to develop a good sense of humor to help your work, and a joke at the very end.
09 October, 2024 • 66 views

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