10 Best GetResponse Alternatives

Overview of top alternatives to GetResponse

What is GetResponse?

GetResponse is an all-in-one marketing tool tailored for e-commerce. It comes with a comprehensive toolkit for marketers planning to build mailing lists, automate, view, or analyze statistics, engage and nurture customers across multiple marketing channels at every stage of their journey. 

GetResponse pricing, advantages and disadvantages

Free plan 

No free plan, but users can sign up for a 30-day free trial. 

Paid plan 

• Email Marketing: $15.6/month includes 1,000 contacts, endless newsletters, autoresponders, signup forms & popups.
• Marketing Automation: $48.4/month includes everything from email marketing plan + advanced automation workflows, and more.
• Ecommerce Marketing: $97.6/month for everything from marketing automation plan + abandoned cart recovery, endless web push notifications, and more.
• GetResponse Max: Custom pricing for premium, priority support, single sign-on, mobile push notifications, and more. 

*Pricing information was retrieved from GetResponse in December 2024.

GetResponse advantages

• All paid plans come with free onboarding and migration support.
• Great auto-responder options. 
• Ease of use.

GetResponse disadvantages

• Businesses with large mailing lists may find the service costly as the lowest-priced plan will cost $442/month for 100,000 contacts. 
• Features such as email automation are only offered on premium plans. Building automation workflows requires the Marketing Automation plan which costs $48.4/mo for 1,000 contacts.
• Phone support is only available to GetResponse Max users.

Selzy – Best for high-deliverability rate, free plan, and multi-channel customer support

Selzy ranks #1 with a 99% delivery rate among the most reliable email marketing tools. A worthy GetResponse alternative no matter what you compare – free or paid plans, ease of use, or customer service. It comes with a user-friendly interface that’s easy to navigate. 

There’s an intuitive drag-and-drop email builder, featuring pre-made blocks, an AI-writing assistant and a template builder not just for a copy but for whole AI-generated emails with layout, text, and visuals. Users also get responsive templates, a subject line assistant to help them write headlines and more.

Advanced customization features, including twelve automated customer journey scripts, allow users to further personalize. Segmenting audiences based on demographics and behaviors is also possible. Once the campaign has been set up and running, users can test subject lines, content, and images. 

Selzy also has anti-spam, email size, quality, and authentication checks for maximum deliverability. 

Need help? Selzy offers 24/7 customer support via chat, email, and phone even on the Free plan. 

Selzy pricing/cost

Free plan

1,500 emails per month for 100 contacts with most of the essentials.

Paid plans

• Lite Plan: $5.25/month for 500 contacts and endless emails.
• Standard Plan: $7/month for 500 contacts, unlimited emails, email size, authentication check, anti-spam tips, subject line assistant, email deliverability tips, and Telegram chatbots.
• Enterprise: Custom pricing for full-service email marketing that includes everything from the Standard Plan + email technical support + custom templates + segmentation strategy + full analytics setup + training & consulting.

*Pricing information was retrieved from Selzy in December 2024.

Pros

• The free plan includes 1,500 monthly emails, basic features, and customer support through chat, email, and phone.
• Much more affordable for startups and SMEs, with plans starting at $5.25 for 500 contacts and unlimited emails. 
• Transparent pricing with no hidden fees or surprise costs.
• Value for money with a high feature-to-cost ratio. 
• Discounted annual plans.  

Cons

Limited integration capabilities despite its compatibility with popular platforms like Google Sheets, WordPress, HubSpot, Shopify, and Facebook.

Moosend – Best for multi-step marketing automation

Moosend secured 2nd place here for key factors, like affordability, multi-level marketing automation templates, and extensive reporting. 

Designed specifically to serve small- and medium-sized businesses, this all-in-one solution provides everything required to run an effective email marketing campaign at just $7 a month. 

Creating emails is easy in the drag-and-drop editor or there’s an option of picking from 75 pre-designed templates. A landing page and subscription form builders are available as well. 

Users get to choose from 5 campaign types and go through a campaign creation wizard that assists them each step of the way. Additionally, they can segment contacts using flexible workflows based on numerous factors and 32 automation triggers. 

In A/B testing, users get to test 3 key elements – sender name, subject line, and email content. 

Overall, Moosend is a good tool with a minimal learning curve and a few shortcomings like a 30-day free trial and an average deliverability score of around 78.07%, as per the “Email Deliverability Report“.

Pros

• Unlimited emails on all plans.
• Real-time analytics & reporting.
• AI-powered hyper-personalization. 

Cons

• No free plan. 
• Basic email and form template library. 
• Fewer segmentation options. 
• Pro plan doesn’t include transactional emails. 

Pricing

Free plan

No free plan, but users can sign up for a 30-day trial. 

Paid plans

• Pro – $7/month for unlimited emails and 500 contacts + automation workflows, subscription forms, and SMTP server.
• Moosend+ – custom pricing for all pro plan features + transactional emails, dedicated IPs, custom reports, SSO & SAML, and hosted files. 
• Enterprise – custom pricing for all the advanced features in one plan + account manager, additional team members, priority support, and more. 

* Pricing information retrieved from Moosend in December 2024.

Brevo – Best for multi-channel marketing

Brevo (formerly Sendinblue) comes in third on our list of top three GetResponse alternatives for its free plan, and comprehensive feature set – which includes shared inbox, page tracking, SMS campaign tools, and Facebook Ads capabilities apart from its email marketing features. 

With everything designed to help SaaS companies and SMBs scale & engage more customers, this tool features a user-friendly interface for easy campaign setup and management. 

Users can choose from mobile-friendly email templates optimized for dark mode for quick start-ups, with advanced segmentation options. Then there are A/B testing and performance reporting features with real-time statistics. One notable feature of Brevo is “shared inbox” – exceptionally helpful for large teams running omnichannel campaigns. Brevo’s email builder also features AI subject lines and text generators.

Pros

• Free forever plan with 300 emails a day. 
• Cost-effective paid plans starting at $8.08 a month for 5,000 emails and 500 contacts. 
• Multi-channel campaign options. 

Cons

• Pretty basic reporting and analytics in low-tier plans.
• The starter plan will cost an additional fee to remove the Brevo branding. 
• Less suitable for businesses with larger teams – as users need a business plan for more than one user per account. 

Pricing

Free plan

Free forever plan – 300 emails/day to a contact list of 100,000 people. 

Paid plans

• Lite: $8.08/month for 500 contacts and 5,000 emails a month. 
• Business: $16.17/month for 500 contacts, 5,000 emails a month, A/B testing, advanced statistics, phone support and landing page builder.
• Enterprise: custom price for unlimited contacts, advanced integrations, and more. 

* Pricing information retrieved from Brevo in December 2024.

MailerLite – Best for efficient workflows

MailerLite is another affordable GetResponse alternative with impressive email marketing and automation capabilities for small businesses and marketers. 

This tool stands out for its intuitive, user-friendly interface which helps users design attractive emails and effectively turn marketing efforts into meaningful results. Users can build workflows, add pop-ups, and manage and segment subscribers. 

MailerLite, however, falls short of some of the more advanced email marketing automation features, but what it does offer is sufficient to grow and strengthen customer relationships. 

Email verifier is among MailerLite’s notable features. 

Overall, it’s a great choice for users with an e-commerce store to connect stores, set up behavior-triggered campaigns, and track sales throughout paid plans.

Pros

• Simplicity and minimalism. 
• Free plan with survey maker. 
• Customer support 24/7 via email and live chat.
• Ability to save blocks.
• Timezone-based campaign scheduling.

Cons

• Free plan users receive limited customer support (for 30 days).
• May not be enough for experienced marketers.
• Campaign creation requires domain authentication.

Pricing

Free plan

Free plan for 1,000 subscribers and 12,000 monthly emails.

Paid plans

• Growing business: $9/month for 500 subscribers + unlimited monthly emails, 3 user seats, and 24/7 email support. 
• Advanced: $18/month for 500 subscribers + unlimited monthly emails, unlimited user seats, and 24/7 live chat, and email support. 

* Pricing information retrieved from MailerLite in December 2024.

EmailOctopus – Best for intuitive visual builder

EmailOctopus earned a place on this list for its generous free plan. Designed for marketers and small businesses, this email marketing tool strikes the right balance between affordability and advanced features like automation and segmentation. 

It comes with a lifetime free plan (for up to 2,500 subscribers and 10,000 monthly emails) and affordable pricing – starting at $9/month for 500 subscribers and 10,000 emails.

There’s a drag-and-drop email editor with templates to help users create stunning campaigns. Users can integrate this tool with Zapier to better connect with other marketing tools.

Overall, a great email marketing tool for beginners on a tight budget, and not for advanced users seeking advanced automation or A/B testing.

Pros

• Generous free plan. 
• Affordable paid plans. 
• Simple list management options. 

Cons

• Might be too basic for experienced marketers.
• No A/B testing option.
• No pre-built content blocks. 
• Fewer email and landing page templates. 

Pricing

Free plan

2,500 subscribers and 10,000 emails per month, access for 1 user. 

Paid plans

Pro: from $9/month for 500 subscribers and 10,000 emails. 

* Pricing information retrieved from EmailOctopus in December 2024.

AWeber – Best for sales tracking and marketing automation

Next on our list is AWeber – a simple yet powerful email marketing tool with advanced automation, list management, and segmentation features. 

Designed for startups and content creators, this tool stands out for its built-in e-commerce features in all of its paid plans.

AWeber is also praised for its drag-and-drop email builder powered by Canva, AI smart designer and writing assistant, and other features like AMP emails, hosted message archives, form popups and stock imagery. 

To maximize productivity and save hours, users can utilize email marketing automation, autoresponder, and responsive emails with segmentation based on recent purchases and opens. 

Now, to find the right time to send emails and what content drives clicks/sales, they can turn to AWeber’s A/B testing, and detailed analytics tab.

Overall, AWeber’s a great tool for beginners with basic needs and no high deliverability rate requirements.

Pros

• Built-in landing page builder.
• 700+ integrations.
• Easy-to-use no-code automations.  
• Web push notifications.

Cons

• Can get pricey with growing contact lists. 
• Quite basic email templates.
• Users can get charged even for unsubscribed contacts on their accounts.
• Insufficient analytics tools to track performance.

Pricing

Free plan

Free plan for 500 subscribers and 3,000 monthly emails. 

Paid plans

• Lite: $12.50/month for 500 subscribers, and 10x subscribers max, monthly email sends.
• Plus: $20/month for 500 subscribers; and 12x subscribers max, monthly email sends. 
• Unlimited: $899/month for unlimited subscribers; and 15x subscribers max, monthly email sends.

Note that emails cannot be sent to each subscriber more than 15 times per month.

*Pricing information retrieved from AWeber in December 2024.

Omnisend – Best for pre-built automation workflows

Omnisend is another feature-rich email marketing automation platform. This tool is built to help e-commerce businesses grow and connect with their customers with features like email, SMS, web push notifications, and automation. 

It integrates with 130+ e-commerce platforms, including some major ones like Shopify, WooCommerce, and BigCommerce. Omnisend goes beyond that and supports e-commerce businesses with tools like pre-built e-commerce workflows, dynamic content, personalized product recommendations, abandoned cart reminders, and auto-generated discount codes. Omnisend holds over 350 prebuilt templates to increase customer loyalty and revenue.

It’s even possible to track campaign and email performance in real-time, which isn’t very advanced and doesn’t reveal where your subscribers are based.

Overall, Omnisend is a nice tool for online store owners and might not be the best choice if you want high deliverability and Google Analytics integration. 

Pros

• Free plan with 500 web push notifications per month and 50 published reviews (Shopify).
• Affordable paid plans. 
• User-friendly tools with predesigned workflows.

Cons

• Omnisend branding on the free plan emails. 
• No integration with Google Analytics and CRM software.

Pricing

Free plan

Free plan for 250 contacts and 500 monthly emails.

Paid Plans

• Standard: $11.20/month for 500 contacts and 6,000 emails. 
• Pro:  $41.30/month for 2,500 contacts and unlimited emails.

*Pricing information retrieved from Omnisend in December 2024.

Constant Contact – Best for event-management

Constant Contact is an omnichannel marketing solution that helps marketers create effective email campaigns using AI and perform their sales through online events with the help of the Event Management Tool. Making payments is easy with Constant Contact, making it ideal for event organizers. 

Users can access features like polls & surveys, AI content recommendations, 300+ integrations, reach & engagement reporting, web signup forms, and much more in the Lite plan for $12 per month. 

Users also get to manage their social media scheduling within the same platform.

Pros

• Over 5,000 Integrations.
• Social media scheduling options for marketers.
• Niche features for event organizers.
• AI generator.  

Cons

• Might be too expensive for what it offers.
• Less automation options compared to other providers with no multi-channel automation feature.
• No free plan.
• No segmentation option on lower tiers. 

Pricing

Free plan

No free plan but you can sign up for a 30-day free trial period limited to 100 emails.

Paid plans

• Lite: $12/month for 500 contacts, 5,000 emails (10x the number of contacts), basic reporting features, 1 automation template, and 1 user.
• Standard: $35/month for 500 contacts, 6,000 emails (12x the number of contacts), advanced reporting features, 3 automation templates, and 3 users.
• Premium: $80/month for 500 contacts, 12,000 emails (24x the number of contacts), advanced reporting features, unlimited automation templates, and unlimited users.

*Pricing information retrieved from Constant Contact in December 2024.

ActiveCampaign – Best for advanced automation builder

ActiveCampaign is a comprehensive marketing tool with enough features to satisfy even the most savvy marketers. The plethora of features, however, poses challenges for beginners to learn and utilize to the fullest. 

Tool offers free migration services for those coming from other platforms and struggling to migrate. 

Once ready, start creating emails using a simple builder and code templates using HTML or CSS, or choose among the 125 pre-designed template options.

Other than that, the platform offers marketing automation tools and comprehensive reporting with data on click-maps, geo-tracking, and page visits while tracking purchases – a feature only available on the higher plans for Shopify, WooCommerce, BigCommerce, etc.  

Overall, ActiveCampaign is a great tool for marketing and sales efforts, but quite pricey for smaller businesses.

Pros

• Machine learning for better marketing results. 
• Wide range (900+) of integrations. 
• Free migration service.

Cons

• Intensive learning curve for beginners.
• Relatively short free trial. 
• Expensive for small businesses with modest needs. 
• No phone support.

Pricing

Free plan

No free plan, but users can sign up for a 14-day free trial with 100 contacts and email sends. 

Paid plans

• Starter: $15/month for 1,000 contacts and email sends of 10x contact limit.
• Plus: $49/month for 1,000 contacts and email sends of 10x contact limit.
• Pro: $79/month for 1,000 contacts and email sends of 12x contact limit.
• Enterprise: $145/month for 1,000 contacts and email sends of 15x contact limit. 

*Pricing information retrieved from ActiveCampaign, in December 2024.

Kit (formerly ConvertKit) – Best for creator-focused commerce tools

Kit (formerly ConvertKit) is an ideal marketing tool built to meet the needs of creative professionals like content creators, artists, and bloggers, looking to monetize their passion. The tool has everything creators need to grow their audience, overcome challenges, and engage fans more effectively. 

With Kit, users can offer subscriptions, automate marketing campaigns, and promote fellow bloggers and freelancers through the platform’s Creator Network. Additionally, Kit provides flexible user-subscription management via tagging. 

What’s even better, users get unlimited email sequences and visual automations for as low as $9/month but unfortunately, the prices escalate once you surpass 1,000 subscribers.

Pros

• Separate sign-up forms for each event. 
• Supports paid newsletters. 
• Best used for creator newsletter subscriptions.

Cons

• Basic automation options for free plan users. 
• Basic analytics with no data on bounce rates or heatmaps.
• The free plan comes with Kit branding.

Pricing

Free plan (Newsletter)

Free for 10,000 subscribers, but limited to 1 basic visual automation,1 email sequence, and 1 user.

Paid plans

• Creator: $25/month for 1,000 subscribers + unlimited visual automations, unlimited email sequences, and 2 users. 
• Creator Pro: $50/month for 1,000 subscribers + unlimited visual automations, unlimited email sequences, and unlimited users. 

*Pricing information retrieved from Kit in December 2024.

**Kit offers a 14-day trial for its paid plans as well.

Conclusion

You aren’t limited to GetResponse and with careful consideration, you are sure to find the best plan and features for your business’ email marketing strategy. 

Whether you’re looking for an affordable alternative as a startup or one with advanced automation features for your large enterprise, the options outlined in this article are worth considering. Your decision, however, depends entirely on your marketing goals, budget, and needs. Ideally, you should weigh the options and decide on the one with the most promising features in the long run.

Frequently Asked Questions (FAQs)

Is there any free alternative to GetResponse?

MailerLite and Brevo are free alternatives to GetResponse, but with pretty limited features and contact limits, compared to Selzy’s free plan bursting with advanced features and 24/7 customer support sufficient for non-profits and startups wishing to remain free. 

Which GetResponse alternative is most reliable and affordable?

Selzy with a 99% delivery rate and plans starting at $5.25 is one of the most reliable and affordable alternatives to GetResponse. 24/7 customer support with multiple channels (chat, email, phone) is also included in this plan.