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| Platform | Free options | Best for | Unique features | Starting price (billed annually) |
| Selzy | Free plan – add up to 100 contacts and send 1,500 emails/mo. | Small and medium-sized businesses, startups | Fast and easy email campaign setups, easy-to-use builder, analytic tools for tracking progress | $5.25 / month for up to 500 contacts and unlimited emails |
| Mailchimp | Free plan – add up to 500 contacts and send 1,000 emails/mo or 500 a day | E-commerce, small to medium-sized businesses | Email marketing automation, landing page builder, CRM integration | $13/month for 500 contacts with a monthly sending limit of 10X your contact list |
| Brevo | Free plan – send 300 emails a day | Small-to-medium sized businesses, SaaS companies | Email automation, customizable CRM functionalities | $8.08/month for 5,000 emails per month |
| MailerLite | Up to 1,000 contacts, 12,000 emails/month | Creators, small businesses | Advanced segmentation, easy drag-and-drop | $9/month, 1,000 contacts |
| Moosend | Free trial – add up to 1,000 subscribers and send unlimited emails for 30 days | Marketers, small to medium-sized businesses | Custom reporting, automation workflows, AI-powered recommendations | $7/month for up to 500 subscribers |
| GetResponse | 30-day free trial – access to all premium features. | E-commerce, small businesses | AI Email generator, visual workflow builder, List management, and Multichannel management. | $15.6/month for up to 1,ooo contacts, and unlimited newsletters. |
| ActiveCampaign | Free trial – add up to 100 contacts and send 100 emails for 14 days. Limited to 1 user | Medium-sized businesses, e-commerce | Dynamic content, CRM integrations, machine learning capabilities | $15/month for up to 1,000 contacts and a monthly sending limit of 10X your contact list. |
| AWeber | Free plan – add up to 500 subscribers and send 3,000 emails/mo. | Non-profits, small businesses, and entrepreneurs | Automation, split testing, web push notifications | $12.50/month for unlimited subscribers with a monthly sending limit of 10X your subscribers’ list. |
ConvertKit is an email marketing platform built for creators, bloggers, and marketers. It’s known for having an easy-to-use interface and helping creators grow their audiences, manage email lists, and set up automatic marketing campaigns.
ConvertKit offers three main pricing tiers based on the number of subscribers:
Free plan
Free newsletter plan with essential tools to build and engage an audience of up to 10,000 subscribers.
14-day trial for the Creator & Creator Pro plans for up to 1,000 subscribers.
Paid plan
Selzy is more than just an email marketing platform; it is a full ecosystem that provides businesses and creators with the tools they need to achieve real engagement and results.
Comparatively, Selzy outperforms ConvertKit, with its powerful combination of affordability and functionality. A cost-effective solution for businesses that don’t want to skimp on important advanced features like a drag-and-drop email builder, customizable templates, and in-depth analytics to track campaign performance.
Not just that, Selzy is innovating with the AI email assistant feature to help users create personalized, highly targeted email campaigns, resulting in more meaningful and effective interactions between brands and customers.
Selzy is an emerging business in the email marketing space that offers a cheap but feature-rich ConvertKit alternative. It’s perfect for businesses or artists who want to use email marketing tools that aren’t too expensive without giving up important features.
Free plan
1,500 emails per month for 100 contacts with all essential features.
Paid plans (billed annually)
Selzy offers paid plans based on the number of contacts, with unlimited emails included in each.
*Pricing information was retrieved from Selzy in October 2024.
Mailchimp is arguably one of the most popular and widely used email marketing tools built to help users manage their email lists, design captivating campaigns, schedule emails, and monitor campaign results, all in one place.
With features like email creation, marketing automation, lead generation, and reporting, this tool is a no-brainer for small to medium-sized businesses. Those with a growing subscriber base and tight budgets may have a hard time affording it.
Large businesses, however, with a rapidly growing subscriber base, may find it challenging to manage costs.
Free plan
Free plan for up to 500 contacts and 1,000 monthly emails or 500 a day.
Paid plans
*Pricing information was retrieved from Mailchimp in October 2024.
Brevo (formerly known as SendinBlue) offers an all-in-one platform with email marketing and built-in CRM, making it a strong contender for small businesses. Its capabilities include SMS marketing, transactional emails, and a simple drag-and-drop email editor. The platform is perfect for companies seeking to manage client interactions in tandem with email campaigns. Its advanced CRM tools, however, can be more than what small companies really need, and consumers who want a simpler experience may find the UI confusing.
Free plan
Unlimited contacts and a limit of 300 emails per day.
Paid plans (billed annually)
The Brevo marketing platform has four pricing plans.
*Pricing information was retrieved from Brevo in October 2024.
The simplicity and ease of use of MailerLite define its strength.
MailerLite is great for beginners, solopreneurs, and bloggers who want to send professionally designed emails without dealing with complicated tools. With its simple layout, competitive pricing plans, and access to a free email marketing course, it serves as an excellent entry-level option. However, it may fall short of the advanced automation tools that more experienced users or growing businesses might need.
MailerLite offers four pricing options with different features in each level to meet your budget and feature needs.
Free plan
Up to 1,000 subscribers with 12,000 emails per month.
Paid plans (billed annually)
*Pricing information was retrieved from MailerLite in October 2024.
Moosend offers a strong but reasonably priced solution for companies engaged in e-commerce. Online retailers aiming to maximize customer involvement can get the most out of it with its intuitive drag-and-drop editor, scalable automation capabilities, and strong segmentation features.
Moosend is best for e-commerce businesses, whereas businesses not in the retail industry may find it too complex for their needs.
Free trial
Unlimited emails to up to 1,000 subscribers for 1 month.
Paid plans (billed annually)
*Pricing information was retrieved from Moosend in October 2024.
Renowned for its strong automation features, GetResponse is a great tool for businesses aiming to build intricate marketing channels.
GetResponse includes tools like multi-channel marketing, conversion funnel builder, and webinar hosting. Although these capabilities are appealing, GetResponse is quite expensive and complicated for small businesses and entrepreneurs that do not require a comprehensive toolkit.
Free plan
No free plan, but users can sign up for a 30-day free trial.
Paid plans (billed annually)
*The pricing information was retrieved from GetResponse in October 2024.
ActiveCampaign is designed for businesses looking for comprehensive marketing capabilities and advanced tools. It excels with features like lead scoring, multi-channel marketing, and powerful automation workflows. This makes it more suitable for businesses with complex marketing strategies.
However, for smaller teams or solopreneurs, the steep learning curve and higher costs may be a drawback.
Free plan
14-day trial with 100 contacts and email sends.
Paid plans (billed annually)
*Pricing information was retrieved from ActiveCampaign in October 2024.
AWeber is a well-known platform, particularly among freelancers and small businesses, that provides basic yet powerful email marketing tools.
It has a large template library, simple list management, and strong client service. However, some sets of features are more basic than those of other platforms. So, companies looking for more advanced marketing tools may find their automation features insufficient.
Free plan
Free for up to 500 subscribers and 3,000 monthly email sends.
Paid plans (billed annually)
NOTE: The maximum number of emails that can be sent to each subscriber is 15x per month.
*Pricing information retrieved from AWeber, in October 2024.
Are you fed up with ConvertKit’s hidden charges and customer support? No worries! You can look into alternatives that offer more features and better customer service to their clients.
Many alternatives have transparent prices, good customer service, and similar or better features so you won’t have to pay extra for things you need for your everyday work.
Selzy is a better email marketing tool at a better price that stands out for its ease of use, making it a great choice for businesses to create and manage email campaigns. You can start sending marketing emails for $5.25 per month and there are no hidden fees, ensuring transparency in pricing.
By using Selzy as your email marketing tool, you can focus on activities that matter more for your business like growing your audience. Experience less technical problems, better support, and everything you need under one roof at a better price!
For businesses with varying needs, Selzy, Mailchimp, and Brevo are some of the best alternatives to ConvertKit.
You must switch if you want more design freedom, access to more advanced automation tools, or better pricing for vast subscriber lists.
Selzy comes with an attractive free plan with plenty of premium features that can be tried out for free. This makes it an ideal email marketing tool for small businesses struggling or just starting with email marketing.
