Keap vs Zoho Campaigns

Keap was founded in 2001 by brothers Scott and Eric Martineau and now CEO Clate Mask. The company headquarters is in Chandler, Arizona.

Zoho Campaigns is the product of Zoho Corporation — an Indian-American company. The company was founded in 1996 by Sridhar Vembu and Tony Thomas. Global headquarters in Chennai, Tamil Nadu, India, and corporate headquarters outside of Austin in Del Valle, Texas.

Although users can create emails and automations without coding or designing, the platform is vast and can be overwhelming to navigate.

Possible to create emails and automations without coding or design skills. At the same time, many people find the interface to be not very user-friendly.

Small businesses that need to constantly keep in touch with clients via not only email but also text and phone.

E-commerce businesses that require simple, essential workflows like post-purchase emails or digital marketing agencies working with different clients.

No free plan, only 14 day free trial.

Has a free plan for up to 2,000 subscribers and 6,000 emails a month. The support is only available for the first 14 days. The features are limited. Segmentation, scheduling, and automation are excluded.

Keap has three plans, billed yearly/monthly:

Pro $159 / $199

• 1,500 contacts
• 2 users
• Email marketing
• Marketing, sales & workflow automation
• CRM
• Quotes, invoices & payments
• Landing pages & online sales
• Text marketing (US)

Max $229 / $289

• 2,500 contacts
• 3 users
• Core features
• Dedicated phone line (US & Canada)
• Appointments
• Enhanced landing pages & sales tools
• E-commerce tools (promo codes, order bumps, etc.)
• Advanced reporting

Ultimate $279 / $349

• 2,500 contacts
• 3 users
• Core features
• Premium CRM & sales management
• Advanced marketing & sales tools (round robin, email health report, etc.)
• Permission levels for users
• Affiliate management & collaboration
• Advanced reporting

Other pricing features:

• 14 days free trial with all the features
• All plans require a mandatory one-time onboarding fee of $999

For up to 500 contacts, billed yearly/monthly:

• Standard $3 / $4
• Professional $4.50 / $6

Other pricing features:

• 14 days free trial with all the features
• A Pay As You Go plan
• Discounts for non-profit organizations

24/7 online chat support, email support, and call-in support for the UK, US, and Australia. US call-in support is available on weekdays from 6 am to 7 pm PST.

Customer support managers for each user, access to Keap Academy’s live training events and online learning platform, and Knowledge Base.

Weekdays support during working hours via email, live chat, and phone by default. Limited support during weekends. The response time is 8 hours depending on the pricing plan.

On the free plan, the support is only available for the first 14 days.
Offers paid additional support packages.

The Premium plan (an additional 20% of the Zoho subscription) includes 24/5 support and a three-hour response time.

The Enterprise plan (an additional 25% of the annual Zoho subscription with additional requirements) includes 24/7 support, one-hour response time, a dedicated technical account manager, a quarterly report, and early access to new features.

Knowledge Base, community forums, text and video guides, virtual classrooms, and self-service support portal.

• Email and text marketing automation in a drag-and-drop builder
• Segmentation
• Reporting and analytics
• Integrations with various services
• CRM
• A mobile app for iOS and Android for a virtual phone number and leads management
• Forms and landing pages
• Appointments booking and payments

• Email automation in a drag-and-drop builder
• Integrations with various services
• SMS campaigns
• E-commerce workflows with content sync between the store and email campaigns and AI product recommendations
• Signup forms
• Drag-and-drop email builder and templates
• A mobile app for Android and iOS to send emails, see reporting, and import contacts

18+ templates
Templates for one on one email conversations with clients

Templates for:

• Promo emails
• Online stores
• Flash sale
• Healthcare
• Home decor
• Fitness

240+ email templates including responsive email templates

The free plan doesn’t have advanced responsive templates

Templates for:

• Welcome messages
• Deals and offers
• Newsletter
• Webinars
• E-commerce
• Emergencies and crises

29 integrations including Zapier, Jotform, WordPress, Instapage, OptinMonster, and more.

60 integrations including Zapier, Shopify, Salesforce, Twilio, Flickr, WordPress, Zendesk, and more.

• Website
• A mobile app for Android and iOS to use a virtual phone number and manage contacts. Available in the U.S., Australia, Canada, U.K., and New Zealand

• No installable solution.

• Website
• A mobile app for Android and iOS to send emails, see reporting, and import contacts, etc.

• No installable solution.

English

Dutch French German Hungarian Italian English Portuguese Spanish Chinese Danish Polish Russian Turkish Vietnamese Hindi Thai Indonesian Swedish Ukrainian Bulgarian Croatian Czech

Marketing and sales automations:

• Free consultation
• Deal follow-up
• Reminders
• Yearly birthday greetings
• Review request

Many pre-built automation workflows:

• Different welcome series
• Reengagement
• Nurture series
• Customer retention
• E-commerce
• Conditional

• Helpful automations
• Many features (CRM, email marketing, etc.) in one place
• Customer support
• Integrations

• E-commerce-focused features
• Integrations with other services including Zoho CRM
• A lot of templates and pre-built automations
• Various support options
• A mobile app
• Relatively cheap prices

• No A/B testing
• Difficult to cancel and billing issues
• Steep learning curve
• Software is slow

• Slow loading times
• Low deliverability
• Design options and the email builder are limited