![ConvertKit vs Brevo comparison](https://selzy.com/wp-content/uploads/2025/01/419097-vs-419249.png)
ConvertKit vs Brevo
Trying to choose between ConvertKit vs Brevo as your email marketing software? Here's when to choose each tool – and the pros and cons to know about.
![ConvertKit logo](https://selzy.com/wp-content/uploads/2024/02/convert-kit-1.png)
ConvertKit
- 4.7/5 on GetApp
- 4.7/5 on Capterra
- 2/5 on TrustPilot
ConvertKit is a tool for marketing automation and monetization for independent creators.
Pricing
- Email marketing automation
- Landing pages
- Sign-up forms
- Analytics
- A/B testing
- Tools for content monetization
Key features
- Email marketing automation
- Landing pages
- Sign-up forms
- Analytics
- A/B testing
- Tools for content monetization
Support
Community support for all users, email and chat support for paid users
![Brevo logo](https://selzy.com/wp-content/uploads/2024/02/brevo.png)
Brevo
- 4.5/5 on GetApp
- 4.6/5 on Capterra
- 4.1/5 on TrustPilot
Brevo (ex-Sendinblue) is an all-in-one platform for marketing automation over email, SMS, WhatsApp, and chat.
Pricing
Dynamic, depending on sending volume, features, and add-on products, starts from $25/month.
Key features
- Email builder
- Email automation
- List management and segmentation
- Personalization
- Signup forms
- Landing pages
- SMS and WhatsApp marketing
- Native CRM
- Native tools for phone and video calls
- Push notifications
Support
Email and community support for all users, live chat and phone support for certain pricing tiers
ConvertKit was founded in 2013 and is based in Idaho, the US. It was created by Nathan Barry, a blogger and creator who needed a better way to promote his books and courses.
Brevo (formerly Sendinblue) is a French company that was founded in Paris in 2007 and rebranded in 2023.
Not beginner-friendly, since you need to code while creating emails.
Beginner-friendly, since the product is minimalist feature- and UI-wise
Bloggers, coaches, course creators, writers, and everyone who makes content for living.
Small and medium-sized businesses, beginners in marketing automation, ecommerce businesses
The forever free plan includes the contact list of up to 1,000 subscribers and the following features:
- Unlimited landing pages
- Unlimited forms
- Unlimited “broadcasts”, or one-off email campaigns, sent right away or scheduled
- Audience tagging and segmentation
- Selling digital products & subscriptions
- Community support
- Free recommendations
The forever free Brevo Marketing Platform plan includes:
- 300 emails/day and unlimited contacts
- 1 shared inbox
- Automation limit for 2,000 contacts
- 500 push notification impressions
- Email support
- Basic email marketing and automation features
Dynamic pricing depends on the size of your contact list and the features of interest.
Creator: $9–1,916/month billed yearly for 300–400,000 subscribers. Includes all the free features plus:
- Live chat & email support
- Paid recommendations
- Free migration from another tool
- Automated email sequences
- Visual automation builders
- Third-party integrations
- One additional team member
Creator Pro: $25–2,166/month billed yearly for 300–400,000 subscribers. Includes all the Creator features plus:
- Newsletter referral system
- Subscriber scoring
- Advanced reporting
Dynamic, depending on sending volume, features, and add-on products. Brevo Marketing Platform offers 3 pricing tiers.
Starter: starts from $25/month, includes everything from Free plus:
- 20k emails/month, no daily sending limit
- Basic reporting and analytics
- Add-ons to pay for separately: Brevo logo removal and a dedicated IP
Business: starts from $65/month, includes everything from Starter plus:
- Unlimited automation
- Landing page builder
- A/B testing
- Send time optimization
- More push notification impressions and a multi-user access to pay for separately
- Advanced analytics
- Phone support
BrevoPlus: custom pricing, includes everything from Business plus
- Customized shared inboxes
- A dedicated IP
- Customized number of push notification impressions
- Multi-user access
- A dedicated manager and tailored onboarding
- SSO & SAML
- Service level agreement
Community support:
- The internal forum where you can ask questions and receive answers from ConvertKit support specialists and other platform users
- Available even on the free plan
Email and live chat support:
- Available for Creator users
- Priority support via email and live chat available for Creator Pro users
ConvertKit also provides a knowledge base and a YouTube channel with tutorials. The platform also runs online workshops for newbies in marketing.
Email support is available for all users, including those on the free plan. Phone and live chat support channels are only available for Business and BrevoPlus users. The support is available in 6 languages: English, Spanish, French, Italian, Portuguese, and German.
- Email builder
- Email marketing automation
- Landing pages
- Sign-up forms
- Tools for selling digital products and paid subscriptions
- List segmentation
- Lead scoring
- A/B testing
- Reporting and analytics
- Internal referral systems for creators to earn off putting links in your newsletter or paying to get promoted by other creators
- Drag-and-drop email builder
- Email automation
- SMS campaigns
- WhatsApp campaigns
- Push notification campaigns
- Facebook ads
- Landing pages
- Signup forms
- Segmentation and personalization
- Autoresponders
- A/B testing
- Native CRM
- Transactional emails
- Pipeline management
- Shared inbox
- Sales reports
25 email templates made for content creators by content creators, includes templates for:
- Newsletters
- Content promotion
- Product sales pitch
- Waitlist
The templates are sourced from other users and you can create and share your own.
ConvertKit also offers 50+ landing page templates not specified by purpose.
Templates for email campaigns, automation (i. e. birthday emails), and transactional emails with dynamic content included. All templates are responsive and optimized for dark mode.
Brevo also offers creating custom templates for your business as a separate service.
![ConvertKit image 1](https://selzy.com/wp-content/uploads/2024/02/ConvertKit-1.png)
![ConvertKit image 2](https://selzy.com/wp-content/uploads/2024/02/ConvertKit-2.png)
![ConvertKit image 3](https://selzy.com/wp-content/uploads/2024/02/ConvertKit-3.jpg)
![Brevo image 1](https://selzy.com/wp-content/uploads/2024/02/brevo-1.jpg)
![Brevo image 2](https://selzy.com/wp-content/uploads/2024/02/brevo-2.png)
![Brevo image 3](https://selzy.com/wp-content/uploads/2024/02/brevo-3.jpg)
![Brevo image 4](https://selzy.com/wp-content/uploads/2024/02/brevo-4.png)
120 integrations with third-party apps for:
- Memberships and courses
- Analytics
- Lead capture
- E-commerce
- Giveaways
- Quizzes
- Workflows
- Webinar
- Affiliate management
- CRM
- Scheduling
- Email verification
ConvertKit also supports Zapier for even more integrations and provides users with the API docs for custom integrations.
58 integrations are currently available, including WordPress, other ESPs like Mailchimp, CRMs like Zoho, e-commerce platforms like Shopify, and more. Brevo also provides an API for custom integrations.
- Web app only
A web app, a desktop app, and iOS and Android apps for phone calls and conversations (chatbot marketing). The two latter services are separate and not included in the Marketing Platform.
English
English
French
Italian
Spanish
Portuguese
German
10+ visual automation templates for starting a paid newsletter, releasing a new podcast, crowdfunding for a music album, and other tasks that professional content creators might face.
Automation templates for welcome series, cart abandonment, post-purchase, email or website action, anniversaries, and page visits.
- Good platform for content creators
- Great deliverability
- Supports paid newsletters and has a “tip jar” functionality for free donations from subscribers
- A flexible tagging and segmentation system for targeted campaigns
- Great customer support
- Easy to set up and implement
- Very clean and user-friendly interface
- Very basic reporting
- Expensive compared to other email marketing tools
- Not great for midsize and large businesses
- No drag-and-drop builder which makes it harder to design emails from scratch
- Limited CRM functionality compared to other tools
- Many add-ons, which leads to extra costs
- Occasionally sluggish loading
It has everything you need to grow your business, including direct integrations with tools specifically designed to make your life easier like course, webinar, blog, and lead magnet plugins.
If you’ve got a stable business and over 1,000 subscribers, you’ll reap all of the benefits of the world’s most streamlined email autoresponder tool at a price that won’t break the bank and is silly easy to use.
The set-up process is tedious with Wordpress websites. We were not happy so we canceled, so instead of letting the current paid period last the software deactivated the account immediately and blocked us out of the software. We could not export our subscribers nor our content.
*This information is current as of 01/21/2025. While we regularly update our articles, it`s possible that this article may not contain some of the latest information.